Digital Media Manager

Unique Vacations, Inc.

-- an affiliate of the worldwide representative for

Unique Vacations, Inc.

-- an affiliate of the worldwide representative for Sandals Resorts and Beaches Resorts -- is seeking a forward-thinking Digital Media Manager to join its remarkable Miami-based, in-house team.

Unique Vacations, Inc. is an affiliate of the worldwide representative of Sandals Resorts and Beaches Resorts
. We provide exclusive, marketing, public relations, advertising, promotions, and creative services to showcase the Luxury Included experience, which guests have come to adore for 40 years and counting for Sandals & Beaches Resorts.

You can learn more about the brands we represent by visiting  and

We are ever-dedicated to our customers, vendors, and our most precious commodity -- our TEAM! At Unique Vacations, Inc. we know our company is most powerful when everyone can make their mark. When you do what you love, you will be empowered to create the future that you want!

This is NOT a remote position. This position is based in Miami, Florida and requires an on-site presence. Candidates must be available to work locally in Miami and attend off-site activities as required. International travel may be required as needed.

The Digital Media Manager drives revenue growth across paid media channels, with a strong focus on programmatic tactics. This role requires solid GA4 experience to interpret performance data and guide optimization strategies. The ideal candidate understands how paid media fits into the broader digital marketing mix and can optimize across programmatic platforms, including DV360. The position also includes managing and training a Digital Marketing Specialist to ensure strong campaign execution.

The manager will collaborate closely with leadership, agency partners, and cross-functional teams to align priorities and deliver results.

• Possess deep knowledge of digital performance media channels (Social, Video & Programmatic Display, and Meta) platforms, tactics and data strategy.
• Manage daily operations of Programmatic Advertising
• Create, launch, test, and manage programmatic campaigns across various networks
• Drive campaign development, bid strategies, optimization, and channel management.
• Build customer audience lists (1st person to similar/lookalike audiences)
• Own performance of paid media campaigns and internal reporting weekly
• Ability to utilize data and customer insights, analytics to make decisions, recommendations, and hypotheses about customer behaviors
• Understand campaign automation connecting API’s and Scripts for smoother marketing approaches
• Identify and analyze competitor techniques, as well as benchmark performance against competitors.
• Proven ability to analyze GA4 reports, interpret user behavior, and translate insights into actionable marketing or product recommendations.
• Experience building exploration reports, funnels, and audiences within GA4 for campaign targeting and performance optimization.
• Strong understanding of GA4 data models, including events-based tracking, engagement metrics, and attribution reporting.
• Ability to collaborate with developers to implement tracking plans, validate tags, and troubleshoot data quality issues using GA4 and GTM.

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• Must be available to travel 5 % or more based on business needs
• Proven…