Director of Marketing & PR

Compensation Type

Yearly

Highgate Hotels

Highgate is a leading real estate investment and hospitality management company with over $15 billion of assets under management and a global portfolio of more than 400 hotels spanning North America, Europe, the Caribbean, and Latin America.

With a 30-year track record as an innovator in the hospitality industry, this forward-thinking company provides expert guidance through all stages of the property cycle, from planning and development through recapitalization or disposition. Highgate continues to demonstrate success in developing a diverse portfolio of bespoke lifestyle hotel brands, legacy brands, and independent hotels and resorts, featuring contemporary programming and digital acumen.

The company utilizes industry-leading revenue management tools that efficiently identify and predict evolving market dynamics to drive out performance and maximize asset value.

With an executive team of seasoned hospitality leaders and corporate offices worldwide, Highgate is a trusted partner for top ownership groups and major hotel brands.

Location

Inspired by the human condition in its many forms, E11EV
EN Club Hotel & Residences were created to promote an exclusive, personal and self-curated way of being. At the Residences, choice surrounds you all day long.

Whether you jetset or prefer to reset, these residences offer moments and experiences that speak to each individual’s taste and preference. Located within the creative and thriving metropolis of Miami, E11even Club Hotel & Residences perfectly reflect the vibrancy of its surroundings, people and culture.

So reimagine yourself here and get to the essence of what living your way, is truly all about.

Overview

Step into the spotlight at E11EV
EN Club Hotel and Residences, where bold luxury meets high-energy lifestyle. As Director of Marketing & Public Relations, you’ll be the visionary behind campaigns that captivate, convert, and elevate our brand to iconic status.

This role demands a dynamic leader who thrives on autonomy, blends creativity with strategy, and understands how to turn insights into impact. You’ll set the big-picture vision, building relationships, leveraging guest data, and anticipating market trends, while executing flawlessly at the tactical level, optimizing campaigns, analyzing performance, and driving measurable results. If you’re ready to craft narratives that resonate globally, ignite brand awareness, and position E11EV
EN Club Hotel and Residences as the ultimate destination for luxury seekers, this is your stage.

Responsibilities

Lead with Creativity and Precision:
Design and execute integrated marketing, communications, and social media programs that capitalize on unique, newsworthy opportunities while leveraging unexpected moments to amplify brand visibility.

Strategic Planning:
Develop and manage quarterly marketing goals, integrated strategies, and calendars focused on expanding brand awareness, driving engagement, and increasing bookings.

Event Marketing Excellence:
Curate a dynamic event strategy aligned with quarterly objectives, blending local programming and strategic brand partnerships to deepen audience affinity.

Media & Community Relations:
Build and maintain influential relationships with media and community leaders; host press visits, assist with photo shoots, and serve as the hotel spokesperson when appropriate.

Content & Social Media Leadership:
Create and execute a robust content strategy across property websites, social channels, advertising, and email campaigns, including organic and paid initiatives.

Market Intelligence:
Stay ahead of market trends and implement changes that ensure the property remains relevant and competitive.

Cross-Department

Collaboration:

Partner with…