Manager, Business Development -Tampa
Listed on 2025-12-01
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Sales
Business Development, Sales Manager, Sales Marketing, Sales Representative -
Business
Business Development, Sales Marketing
The Business Development Manager is responsible for driving B2B sales growth and expanding market share by developing strategic relationships with travel agents within an assigned territory. This role involves executing territory management plans, delivering training and marketing support, and promoting brand initiatives through in‑person and virtual engagement. The Business Development Manager will work closely with the Sales leadership team, Strategic Partner Division, and Marketing to ensure alignment with corporate objectives and maximize agency performance.
The ideal candidate will have strong sales acumen, excellent communication and presentation skills, and experience in travel industry account management or business development.
- Territory Management & Strategic Sales Execution:
Design and implement strategies for territory management and business development. Make assigned sales calls per week to travel agency accounts and conduct sales blitzes to support specific company initiatives. - Travel Agent Relationship Building & Support:
Foster long‑term relationships with travel agents to drive sales growth. Maintain frequent contact with RVP/VP North America to ensure territory needs are met and collaborate with the Strategic Partner Division to manage shared accounts. - Training &
Education:
Conduct training sessions and webinars to educate travel agents on Carnival Cruise Line offerings, promotions, and booking processes. Develop and deliver engaging training materials, including presentations, videos, and interactive content. Organize ship inspections, trade shows, pier side overnights, and seminars at sea. - Marketing & Promotional Strategy:
Enhance promotional effectiveness and develop marketing strategies by providing travel agents with promotional materials and making recommendations to improve agency marketing efforts. - Data Management & Reporting:
Maintain accurate and detailed agency database through Oracle Sales Cloud or current CRM. Complete required reporting of activities and track budgeted tools. - Budget & Co‑op Management:
Manage territory budget and co‑op marketing needs in alignment with corporate guidelines.
- Bachelor's degree in Business, Marketing, or a related field
- 5+ years of proven experience in sales and marketing, preferably within the travel or hospitality industry
- Proven experience in sales, preferably within the travel or hospitality industry
- Proficiency in Microsoft Office Suite (Outlook, Word, Excel, PowerPoint)
- Excellent communication and presentation skills
- Strong understanding of travel agent distribution channel
- Self‑motivated, proactive, and results oriented.
- The Business Development Manager serves as the primary liaison between Carnival and travel agency partners within a designated territory. The role is responsible for managing a portfolio of accounts, executing strategic sales initiatives, and delivering training and marketing support to drive revenue growth.
- The BDM must navigate a dynamic and competitive travel landscape, identifying opportunities for growth and resolving challenges that arise within agency relationships. This includes adapting strategies to meet territory‑specific needs, analyzing performance data to inform decision‑making, and responding to market shifts with agility.
- The role directly influences Carnival Cruise Line’s market share and revenue performance through strategic engagement with travel agents. By fostering long‑term relationships, delivering impactful training, and promoting brand initiatives, the BDM ensures that Carnival remains top‑of‑mind among agency partners.
- While not a direct people manager, the BDM demonstrates leadership through influence, collaboration, and strategic guidance. The role involves leading training sessions, coordinating cross‑functional initiatives with internal teams (e.g., Strategic Partner Division), and serving as a trusted advisor to travel agents.
Must be able to remain in a stationary position at a desk and/or computer for extended periods of time.
Travel25–50% with non‑shipboard travel likely.
Work ConditionsWork primarily in a…
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