Account Executive, PATTERN

PATTERN is seeking an Account Executive who will be responsible for driving sales growth in existing wholesale accounts (including Ulta, Sephora, Macy's and Nordstrom) and identify new business opportunities within assigned territory. A passion for beauty is a must, and an apt for the curly, coily and tight-textured community is a plus. Must have account management/relationship building skills, and a proved track record in sales.

This role will report to the Senior Account Director.

• Develop and execute sales strategies to achieve and exceed sales targets within territory.
• Manage 40-50 retail locations regularly to drive sell through.
• Coordinate with retailers to plan and execute marketing, promotional and merchandising activations, educational training, and in-store events.
• Prepare and recap sales reports, forecasts, and regional insights for internal teams (Sales, Marketing, Events & Education)
• Evaluate inventory levels during store visits and communicate additional needs to Sr. Account Director and Retail Planner
• Ensure retailer compliance with brand VM and promotional assets.
• Partner with Retailers to develop highly visible and revenue generating in-store experiences that support immediate and long-term growth objectives.

Retailer Relationship Management

• Manage and grow existing retail relationships with focus Ulta and Sephora; must be able to interpret and respond to retailers’ needs in a timely fashion.
• Build strong partnerships with store leadership and associates to drive brand visibility.
• Responsible to maintain weekly and monthly in-store visitation calendar for accelerator and opportunity accounts.
• Create and maintain full year activation calendar of event and education across retailers, leveraging brand strategy and aligning with retail objectives and playbook to maximize brand visibility.
• Schedule and conduct retailer level events in-store based on cadence and requirements to include but not limited to single-branded, multi-branded, and large-scale events (FLC, SMC).
• Foster and maintain relationships with district and store level leadership to ensure PATTERN is top priority for event and education execution.
• Manage New Store Openings, Regional and District Event/Education protocols.

Event/Education Strategy and Objectives

• Represent the brand in the field: retailer conferences, events, and trainings.
• Develop and train in-store retail associates via educational boxes, virtual training, videos, and 1-pagers to become brand experts and advocates to service the curly and coily community.
• Compile and analyze retailer and store feedback on what's working and adjust PATTERN's toolkit as needed.
• Ad-hoc education on-site support for large scale brand events

Qualifications

• Min 3-5 years of experience in sales, preferably in hair or beauty industry.
• Proven ability to drive sales, meet/exceed goals, and provide excellent customer service.
• Excellent communication, time management, organizational skills
• Self-starter with the ability to work independently and manage defined territory.
• Ability to travel up to 50% and spend 80% of time in field.
• Must be located in/near designated territory with a valid driver's license.
• May be required to perform other duties as requested, directed or assigned to support business growth.

Beach House Group reserves the right to change or modify the employee's job description orally or in writing during the employment relationship. Beach House Group may require an employee to perform duties outside their standard description.

ABOUT PATTERN

PATTERN's mission is to fulfill the beauty needs of the curly, coily, and tight-textured community. Created by award-winning actress and producer Tracee Ellis Ross, PATTERN is a Black-owned haircare brand centered around the celebration of Black beauty and caters to the uniquely beautiful curls in the diverse hair community of 3b to 4c hair types. We are an active space for uplifting and loving our authentic beauty.

Since launching in September 2019, PATTERN has taken the industry by storm and is the recipient of numerous editorial awards. We cultivate a community approach at…