Regional Country Manager Caribbean; Key markets
Listed on 2026-01-05
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Sales
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Management
Business Management
Job Description OVERVIEW
CARIBBEAN KEY MARKETS à represents one of Sazerac’s an emerging growth engine within our global strategy, with the cluster comprising Dominican Republic, Puerto Rico, Trinidad & Tobago, Jamaica, Panama.
DR & PR stands as the top priorities within the cluster.
Each country in the cluster presents unique market dynamics, regulatory environments, and consumer behaviors, requiring tailored, disruptive commercial strategies to unlock sustainable growth.
Panama, T&T and Jamaica have significant untapped potential and clear opportunities for strategic expansion over the mid-term.
JOB PURPOSEThe Regional Country CARIBBEAN KEY MARKETS à is responsible for helping shape the long‑term vision and strategy for SZ business and deliver explosive growth connected with Sazerac’s Year ambition whilst being revered as innovative brand builders and disruptive commercial approach by delivering best in class activations and executions.
Lead the Sazerac business through third‑party distributors, shaping, driving, and delivering the 3‑year strategic ambition and long‑term vision with clear objectives anchored in critical success factors. This requires close cross‑functional collaboration across Marketing, Finance, Customer Service & Supply Chain, Legal, Compliance, and other key functions.
Establish a sustainable competitive advantage to win in the Total Beverage Alcohol (TBA) market by applying a disruptive, market‑relevant approach — building strong distributor partnerships, engaging key industry stakeholders, and developing strategic relationships with top customers to unlock scalable, profitable growth.
Lead the development and execution of commercial strategies to drive Caribbean Key Markets to reach/exceed its breakthrough performance goals including top line growth (Volumes), NS (Net Sales), BC (Brand Contribution), Market share, Visibility, Sales Capabilities development agenda with our partners.
The ideal candidate à will bring well‑rounded KA’s & Distributor management experience, Strong Convenience stores experience and development, diverse Route to Market’s models capabilities and a proven track record of delivering high performance across dynamic and competitive environments.
They will be action‑oriented, hands‑on and energized, with the ability to operate closely with third‑party distributors across Caribbean Key Markets.
A strong and influential leader, this individual will be capable of driving and executing the “CKM” strategy with agility, precision, and Drive for results mindset.
The ideal profile combines strategic vision with operational excellence, a detail‑oriented mindset, and strong financial acumen, with demonstrated success in managing full P&Ls within complex, lean, and fast‑paced business environments.
Role LocationMiami, USA.
KEY RESPONSIBILITIES Be a Visible Leader & Cultural Ambassador- Represent Sazerac’s values and leadership culture both internally and externally across “CKM”.
- Be a visible, trusted leader with strong presence in‑market, engaging regularly with distributor partners, key customers, and internal stakeholders.
- Lead the business across third‑party distributors, shaping and executing the 3‑year growth ambition with clear KPIs and strong cross‑functional alignment (Marketing, Finance, Supply Chain, Legal, Compliance).
- Build a sustainable competitive advantage through disruptive Route‑to‑Market strategies tailored to each country’s structure, regulatory environment, and consumer behavior.
- Develop strategic relationships with top regional customers, ensuring alignment through Joint Business Plans and tailored execution models by channel (Modern Trade, Traditional, CVS, On‑Trade).
- Take direct accountability for selected key account negotiations and performance delivery.
- Partner with regional marketing teams to build consumer‑led activation plans, ensuring execution excellence across channels.
- Support brand prioritization and ensure investments are ROI‑driven and aligned with market‑specific opportunities.
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