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Social Media Specialist

Job in Township of Byron, Kent County, Michigan, USA
Listing for: World Renew
Full Time position
Listed on 2026-10-14
Job specializations:
  • IT/Tech
    Social Media Marketing, Digital Marketing
  • Marketing / Advertising / PR
    Social Media Marketing, Digital Marketing
Salary/Wage Range or Industry Benchmark: 50000 - 60000 USD Yearly USD 50000.00 60000.00 YEAR
Job Description & How to Apply Below
Location: Township of Byron

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Location:

Hybrid/Remote (Regular presence at Byron Center office strongly preferred)

Salary Level:L

Last Updated:
July 28, 2025


PURPOSE:

World Renew is committed to expanding its reach and deepening its impact through strategic and engaging social media efforts. The Social Media Specialist plays a key role in executing our digital strategy by enhancing our online presence, building meaningful connections with audiences and influencers, and supporting media outreach initiatives. This position is instrumental in creating compelling content, increasing brand awareness, and driving engagement across platforms.

By strengthening digital engagement, the role directly contributes to advancing World Renew’s mission to help more people overcome poverty and recover from disaster each year.

We do not discriminate based on disability, culture, ethnicity, or gender, and welcome and encourage people from diverse backgrounds to apply.


ESSENTIAL DUTIES AND RESPONSIBILITIES:

1.Develops, plans, and executes compelling social media campaigns across multiple platforms aligned with organizational strategy and voice.

2.Creates, curates, and schedules engaging digital content including graphics, photos, videos, and written copy.

3.Monitors social media channels, responds to engagement, and fosters community through active digital presence.

4.Analyzes social media metrics, develops reports, and provides data-informed recommendations to improve performance.

5.Researches and tracks social media trends, tools, and best practices to enhance effectiveness and relevance.

6.Supports media relations efforts by researching outlets, maintaining contact lists, and assisting with press content.

7.Collaborates with the broader marketing team to ensure integrated messaging and brand consistency.

8.May supervise interns, volunteers, or consultants on social media or digital engagement projects.

9.Perform other job-related duties as assigned


KNOWLEDGE, SKILLS, AND ABILITIES REQUIRED:

1.Able to respect and support the mission, vision and values of World Renew.

2.Demonstrated commitment to Christ and be able to recognize this position as one that contributes to the work of His Kingdom

3.Demonstrated commitment to contribute to and promote a work environment that values diversity, inclusion and equity.

4.Committed to working towards gender equality, equity and justice in all aspects of our programming, plans, policies and organizational structure

5.Demonstrated ability to manage and engage audiences across Instagram, Facebook, Linked In, X (formerly Twitter), and Tik Tok.

6.Skilled in using tools such as Canva, Adobe Suite, and short-form video platforms to create compelling, brand-aligned content.

7.Ability to edit visual content for social media using basic editing software or mobile tools.

8.Strong writing skills with a focus on crafting engaging, audience-specific messaging for digital platforms.

9.Experience using platforms such as Later, Buffer, Hootsuite, and Meta Business Suite to schedule content and analyze performance.

10.Excellent research skills with a strong eye for identifying relevant media opportunities and emerging trends.

11.A collaborative team player with excellent interpersonal and communication skills, able to work effectively across departments and cultures.

12.A strategic mindset with creative problem-solving capabilities and a passion for innovation in digital engagement.


SUPERVISORY RESPONSIBILITIES:

This position may supervise consultants, interns, or volunteers on a project basis.


EDUCATION &…

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