Regional Sales Manager - EASTERN

Pure Bites and Primal Pet Foods are leaders in premium pet nutrition, offering raw and freeze dried dog and cat food, treat and toppers since 2001. Pure Bites is a category leader in single-ingredient, freeze-dried dog and cat treats and toppers, known for its simplicity and transparency ( ). Primal Pet Food is a pioneer in raw frozen and freeze dried nutrition, delivering innovative, responsibly sourced and minimally processed pet food that support premium feeding ( Together, our brands provide a complete premium leading portfolio of pet food, treats and toppers to millions of pet parents every year.

• Lead, coach, and develop 4-6 Territory Representatives to achieve regional sales and growth objectives.
• Conduct regular coaching sessions, performance reviews, and field visits.
• Monitor sales performance, territory coverage, and goal attainment.
• Ensure compliance with company policies, procedures, and reporting requirements.

• Develop and execute sales plans that drive revenue growth, profitability, and brand awareness.
• Identify, develop, and onboard new retail partners.
• Ensure effective product merchandising, promotional execution, and brand visibility.
• Deliver product, nutrition, and sales training through in-person and virtual engagements.
• Support retailer recommendations through product education and training.
• Resolve customer concerns and strengthen long-term business partnerships.

• Manage or support regional key account relationships and identify growth opportunities.
• Participate in account planning, presentations, and business reviews.
• Partner with distributor leadership to align strategies, training, and retailer support initiatives.
• Provide recommendations to enhance sales effectiveness, customer satisfaction, and operational efficiency.
• Support industry trade shows, National Sales Meetings, and company initiatives.
• 5-7 years of outside sales experience, preferably within the natural foods, pet food, or pet specialty industries.
• Demonstrated success growing territories, opening new accounts, and building customer relationships.
• Proficiency with Microsoft Office, including Excel, Word, Outlook, Teams, and PowerPoint.

• Previous Territory Sales management experience.
• Previous experience in pet food and treats.
• Knowledge of the pet food industry, retail landscape, and competitive environment.
• Experience working with distributors and key accounts.
• Ability to travel up to 50%, including overnight and air travel.
• Ability to work some weekends and nontraditional business hours.

• 8 Paid Company Holidays Per Year
• Low-Cost Medical Insurance
• Competitive Dental, Vision & Supplemental Coverage
• Career Growth Opportunities & Ongoing Training
• Join a company that values hard work, quality, and the people behind every product we make.