Marketing Lead

Qualifications

• Tertiary
  
  Qualification:
  
  Marketing;
  Business Administration/Science;
  Paramedical, or a Biological Science related field.

• Minimum of 2-3 years’ experience in pharmaceutical Retail Pharmacy sales, and/or Marketing.
• Proficient in Business Intelligence analytics and using data to drive commercialisation decisions.
• Knowledge of Pharmaceutical Industry related legislation, pharmacology, and good pharmacy practices.
• Computer literacy, including proficiency in MS Office and pharmacy management software.
• Inquisitive Artificial Intelligence awareness.
• Strong understanding of the South African OTC market with an appetite to investigate patriation of international product opportunities.
• Experience in strategic planning and operational excellence initiatives.
• Demonstrated success in managing commercialization projects and achieving measurable outcomes.

• Analyse market data and customer insights to develop targeted commercialization strategies and campaigns.
• Collaborate with cross-functional teams, including sales, channel-marketing, and key account management to drive project success.
• Understand the Pharmaceutical and FMCG (Health) customer journey and tailor promotional efforts to meet their specific needs.
• Enthuse stakeholders on commercialization endeavors.
• Develop and execute sales strategies that can be used to assist the commercial sales force, including product launches as well as brand focus sales tactics.
• Co-ordinate and maintain tracker for new products artwork process.
• Oversee the request of new launch product barcodes and prepares product samples for new products listing purposes (NLD Document Process).
• Supervise the application of new launched product Nappi codes.
• Oversee internal product item master for review by line manager and submission to IT for upload.
• Co-ordinate and/or facilitate the request for quote with Channel teams - marketing material and POS for launched or products to be launched.
• Creation of Purchase orders and receipting for payment for digital payment services.

• Proficient in Business Intelligence analytics and using data to drive commercialization decisions.
• Knowledge of Pharmaceutical Industry related legislation, pharmacology, and good pharmacy practices.
• Computer literacy, including proficiency in MS Office and pharmacy management software.
• Inquisitive Artificial Intelligence awareness.
• Strong understanding of the South African OTC market with an appetite to investigate patriation of international product opportunities.
• Experience in strategic planning and operational excellence initiatives.
• Demonstrated success in managing commercialization projects and achieving measurable outcomes.