Integrated Communications Manager SSA or Côte d'Ivoire
Listed on 2026-01-11
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Marketing / Advertising / PR
PR / Communications, Social Media Marketing
At Bayer we’re visionaries, driven to solve the world’s toughest challenges and striving for a world where ,Health for all, Hunger for none’ is no longer a dream, but a real possibility. We’re doing it with energy, curiosity and sheer dedication, always learning from unique perspectives of those around us, expanding our thinking, growing our capabilities and redefining ‘impossible’. There are so many reasons to join us.
If you’re hungry to build a varied and meaningful career in a community of brilliant and diverse minds to make a real difference, there’s only one choice.
The Integrated Communications Manager – Sub-Saharan Africa (SSA) is responsible for planning, producing, and executing integrated communication initiatives that support corporate and divisional priorities across Sub-Saharan Africa. Operating within the Dynamic-Shared-Ownership (DSO) framework, the role partners closely with country communication teams to deliver high-quality editorial content and campaigns for internal and external audiences, ensuring one-voice consistency, cultural relevance, and measurable impact.
The position emphasizes strong editorial development, channel orchestration, media relations, and employee engagement to enhance reputation and enable business outcomes in SSA.
Integrated Communications Planning & Execution
- Translate business priorities into integrated communications plans across SSA, aligned with corporate strategy and cluster guidance.
- Build and manage annual and quarterly editorial calendars covering internal and external moments, launches, and reputational themes.
- Ensure ‘One Bayer’ narrative and message consistency across markets, divisions, and channels.
- Lead the development of high-quality, culturally attuned content; in;
French adaptation highly beneficial for West Central Africa (WCA) markets. - Produce executive messages, speeches, op-eds, press materials, feature stories, thought‑leadership articles, social copy, and employee communications.
- Establish and enforce editorial standards, tone‑of‑voice, and review workflows; manage translations and transcreation.
- Design and execute multi‑channel communications using a Paid–Earned–Shared–Owned (PESO) approach for both corporate and divisional priorities.
- Orchestrate internal channels (intranet, town halls, leadership newsletters, employee communities) and external channels (media, social, web).
- Coordinate with media and creative agencies on briefs, assets, timelines, and localization; optimize content for digital and social performance.
- Support country work teams to build and maintain trusted relationships with priority media, influencers, and industry stakeholders across SSA.
- Support in preparing and positioning spokespersons; developing media toolkits and Q&A; organizing interviews, round tables, and press events.
- Monitor media landscape and sentiment; proactively identify opportunities and risks.
- Support issues identification, scenario planning, and crisis preparedness in line with global guidelines and local sensitivities.
- Draft holding statements, reactive lines, and internal updates; coordinate with Legal/Regulatory and corporate functions during activation.
- Ensure country teams and agency partners understand procedures, roles, and escalation paths.
- Partner with HR and leadership on employee engagement content, change communication plans, and culture‑building narratives.
- Develop internal campaigns that connect strategy to purpose, drive alignment, and recognize achievements.
- Support in defining KPIs for campaigns and content; track performance across media, social, web, and internal channels.
- Deliver reports and insights; recommend optimizations and content iterations based on data and stakeholder feedback.
- Uphold brand,…
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