Principal Proposition Management: Region

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Posting Country:
South Africa

Date Posted: 8 Oct 2026

Full Time / Part Time:
Full Time

Contract Type:
Permanent

At Vodacom, we’re working hard to build a better future. A more connected, inclusive and sustainable world. As a dynamic global community, it's our human spirit, together with technology, that empowers us to achieve this.

We challenge and innovate in order to connect people, businesses, and communities across the world. Delighting our customers and earning their loyalty drive us, and we experiment, learn fast and get it done, together.

With us, you can be truly be yourself and belong, share inspiration, embrace new opportunities, thrive, and make a real difference.

When it comes to putting people first, we're number 1.

The number 1 Top Employer in South Africa.
Certified by the Top Employer Institute 2026.

Help Vodacom become the preferred partner of all SME businesses in their digitalization and transformation journey by providing leadership and hands-on direction to a cross-functional team of Product, Customer value management and Sales members to deliver relevant, market-leading propositions.

As Vodacom, we know the significant contribution SMME’s make to the economy and the important role these businesses play in the sustainability of our country and continent. To provide better support and enablement to this unique and diverse segment of customers, this role will be responsible for shaping the strategic direction of this segment across our enterprise and financial services business units as well as drive the prioritisation of initiatives that will enable us increase our market share in the mobile, beyond mobile and financial services categories we compete in.

The successful candidate is a customer obsessed and commercially savvy individual that thinks strategically and executes effectively. Required to lead the impact assessment of market trends, activity across a diverse competitive landscape and our business strategy, they must have the ability to translate data and insights into customer level execution plans with ease. Since the businesses within the SME segment are more mature, candidate must be a seasoned professional with extensive B2B knowledge.

They must be able to work well independently, as part of a team, or create high-performing cross-functional teams necessary to deliver against our strategy. Since this is a relatively “new” area, they must be able to navigate ambiguity and be comfortable to challenge the status quo across business units and support areas.

This role will require establishining strong working relationships with the direct and indirect distribution channel for SME value propositions and products roll out.

Market Research & Testing

• Understand customer needs, preferences, and pain points.
• Deep research/understanding of what motivates customers to choose one proposition over another (Focus Groups, Secondary Data, etc.).
• Gathering data on market trends, competitor propositions and industry dynamics.
• Test proposition in the market with customers.
• Conducting POC’s and fine-tuning propositions.
• Support in market development and assist sales in selling the first few units in market.

Value Propositions Management

• Based on customer insights/needs, design and implement the proposition in line with SME business strategy and sub-segment.
• Ensure that each proposition highlights its unique differentiation, benefits and advantages.
• Grow the SME business market share by sub segment (micro, small, medium), in performance and revenue, by product/channel vs. budget
• Customer NPS by subsegment.
• Drive revenue growth and market penetration together with the respective…