Director, CRM & Lifecycle

We are the creators of mobile solutions that let people live life to the fullest. An international house of brands under one roof; one that is constantly growing to fulfill the dream of living the best connected life possible through mobile technology

Our brands are household names in the mobile world: ZAGG, Invisible Shield, Gear4, and mophie. From screen protection to portable power, we have the mobile world covered!

We are innovators. The first iPhone screen protection? That was us. The first mobile battery case? That was us, too. We aren't just industry followers, we are industry leaders—constantly pioneering new frontiers in the mobile world. When you're at ZAGG, you're with a company that invents product categories, not just works in them.

Annual Bonus Program

401K Match up to 3.5% with Immediate Vesting

Generous PTO Program

Medical—100% Paid Coverage for Employees

Paid Maternity and Paternity Leave

Tuition Reimbursement

Dependent Care Contribution Matching

Professional Training and Development

Our cultural beliefs influence everything we do. They are the north stars that lead us to create industry-leading products and a culture of excitement, innovation and mutual respect.

We’re a tight-knit team built on the passion of building mobile solutions. At ZAGG, we create an environment where our employees feel like nothing can hold them back. We strive to create a collaborative work environment where everyone has a voice.

Celebrating and uniting as employees is important to us, and we strive to include everyone in the inner workings of our company. We enjoy outings together, as well as lively company meetings and holiday parties.

Join the ZAGG Family

We’re always looking for talented, passionate people to join the ZAGG team.

Position:Director, CRM & Lifecycle

Location: Midvale, UT

Remote Status: On-Site

Job :554

# of Openings:0

Location:Onsite in Midvale, UT, 84047

We are seeking a passionate, results-driven leader to join our team as Director, CRM & Lifecycle. Using a data-driven approach and channel best-practices aligned to revenue & channel growth targets, this candidate will lead the CRM team in driving the strategy and execution of those efforts in support of our growing ecommerce business. ZAGG and mophie are experiencing a tremendous amount of growth and the person who fills this role will have the opportunity to use this momentum to their advantage and drive sustainable, accelerated growth for the business.

As the Director, CRM & Lifecycle, you will service the Ecommerce organization for the ZAGG and mophie brands. This role will use data, competitive research, and business ROI models to develop and evolve our CRM marketing programs. This role will focus on acquisition and retention of the customer journey to extend market reach and improve engagement and conversion rates for current and growing CRM channels.

Working cross-functionally with ecommerce GTM, global marketing, and other key stakeholders, this role will develop and implement strategies that will drive reach, engagement, conversion, and reactivation goals. In the near term, four priorities anchor the role: deepening our Attentive-driven email and SMS program, retraining mophie customers to shop  now that Attentive re-permissioning is complete, standing up a new lifecycle program for Warranty, and shifting ZAGG D2C from discount-led to content- and value-led marketing.

• Responsible for driving Ecommerce CRM & lifecycle marketing strategy, with a focus on commercial success metrics for ZAGG and mophie.
• Own our Attentive program end to end across both email and SMS — deep, hands-on Attentive fluency is core to this role.
• Retrain mophie customers to shop …