Senior Professional, Energy Marketing, Relationship Management, Jordan

This job is with Nike, an inclusive employer and a member of my Gwork – the largest global platform for the LGBTQ+ business community. Please do not contact the recruiter directly.

We're seeking a candidate passionate about creative culture with deep understanding of culture movers, agitators, and originators across fashion, streetwear, and sport to build a diverse and inclusive community in Milan and Italy that authentically represents the Jordan Brand.
WHO YOU'LL WORK WITH

You'll report to the Energy Marketing Director, EMEA Brand. This role requires consistent collaboration with diverse teams including Jordan/Nike Global and other Geography partner experts across digital marketing, influencer, wholesale, data science, paid media, creative, geo and city teams. This is a team sport and will require consistent collaboration, partnership and buy in with critical stakeholder groups to effectively lead the consumer offense across the geography.
You will represent the Jordan Brand by developing and deepening relationships with culture movers, agitators, and originators across Milan and Italy - serving as the critical voice of the community within the organization while supporting marketing strategies and ensuring disciplined execution of territory and regional priorities through focused teamwork and operational excellence.

WHO WE ARE LOOKING FOR

In Jordan Brand, we believe there is greatness in everyone. Our mission is to inspire & unleash personal greatness across every corner of the world and if we do this, we believe we'll unify and elevate our 'community of greatness' to change the world for the better. With our deep roots in basketball, the Jordan Brand began as an homage to one player:
Michael Jordan. Since then, Jordan has become synonymous with peak performance and an endless pursuit of greatness.
The ideal candidate will be able to activate EMEA Jordan Brand strategies into city-right seasonal plans. This person will redefine what Jordan means to the Milanese consumer, influencing key brand moments that drive brand strength and resonate with the Milanese boutique and neighborhood consumer. We seek someone who understands our most discerning consumer and what influences them, knows how to unlock and execute partnerships within the world of culture, capable of creating innovative solutions and pushing the brand into new territories through disruptive marketing plans and cultural partnerships.

Key

Skills:

Experience in relationship management, PR, retail, or digital roles within brand marketing, advertising, or production agencies (preferred but not required)

Demonstrated experience building brands and managing multiple projects across key consumer touchpoints including retail, digital marketing, and social media

Fluency in English required

Deep passion for fashion, streetwear, sport, art, music, and both subculture and pop culture

Good knowledge of Keynote and social media applications including Instagram, Snapchat, and Tik Tok​​​​​​​​​​​​​​​​

Proven track record of developing and executing breakthrough cultural marketing campaigns

Established network of relationships with influential cultural catalysts in Milan (music, fashion, art & design) and clear ability to translate these into mutually beneficial partnerships ​​

Strategic expertise in creating and implementing energy marketing initiatives that drive measurable impact

Demonstrated success in building and managing high-impact cultural partnerships

Exceptional project management skills with experience leading cross-functional teams

Deep understanding of London's youth culture movements and their commercial application

Jordan Brand Attributes:
Understanding of Jordan Brand's unique history and heritage in basketball culture

Core understanding of Jordan Brand's current role in London's streetwear culture, both sneaker and apparel trends

Deep knowledge of basketball and global football relevance to Gen Z and Gen Alpha consumers

Authentic connection to basketball, global football, and streetwear communities

Demonstrated ability to build brand awareness and strength in a global city

WHAT YOU'LL WORK ON

You will represent the Jordan Brand by developing and…