Director Sales CIS, Ukraine and Israel

The Director Sales CIS, Ukraine and Israel, is responsible for driving the overall sales performance of the CIS, Ukraine and Israel region, with a dual focus on managing a portfolio of strategic accounts and leading a team of sales professionals.

This role combines hands-on ownership of key B2B relationships with direct people management responsibilities, including the oversight, development, and performance management of the regional sales team. The Director Sales plays a critical role in fostering long-term partnerships while ensuring the team delivers sustained commercial results, in line with LHW's global philosophy and policy guidelines.

Acting as a key contributor to both execution and strategy, the Director Sales plays a critical role in implementing team-level sales plans and providing input into the broader regional strategy. The position requires a high level of ownership, cross-functional collaboration, and the ability to influence stakeholders across levels.

Time allocation

25% leadership

25% strategy

50% sales involvement

This is a full-time position located in Milan. We offer flexible workplace policies that allow for working remotely 3 days a week and require being in our Milan office 2 days a week (Wednesdays and Thursdays).

Key Responsibilities
Team Leadership & People Management

Lead, coach, and develop a team of sales professionals, fostering a high-performance and accountable culture

Set and manage performance expectations, providing regular feedback and development opportunities

Serve as a resource and escalation point for team challenges, both internal and client-related

Support sales team hiring, onboarding, and succession planning

Sales Strategy and Execution

Drive the execution of sales plans aligned with organizational objectives and member hotel needs

Contribute to the development of segment, regional, or global strategies by offering market insights and team-level feedback

Monitor sales metrics and business trends to identify opportunities, adjust tactics, and optimize account coverage

Partner with cross-functional teams (global servicing, marketing, distribution, member relations) to align efforts and maximize impact

Ensure strong representation and value delivery for member hotels in client engagements and partnerships

Client Relationship Management

Maintain and grow strategic client relationships, ensuring a high level of satisfaction, retention, and value delivery

Support the team in managing key accounts and navigating complex negotiations or service issues

Represent the organization and its member hotels at key industry events, meetings, and business reviews

Act as a trusted advisor to clients, identifying opportunities for growth, innovation, and collaboration

Operations, Reporting, & Communication

Oversee accurate forecasting, reporting, and CRM updates, ensuring visibility into team activity and performance

Manage team resources and budgets in alignment with strategic goals

Facilitate regular internal communications, sharing updates, insights, and feedback across teams and leadership

Contribute to continuous improvement of sales processes, tools, and systems

Requirements & Experience

Preferred Bachelor’s degree, ideally in Business, Sales, Marketing, or Hospitality.

6+ years of progressive experience in sales, preferably in hospitality, travel, or related industries

2+ years of experience leading and developing high-performing teams

Proven knowledge of the CIS and Eastern Europe luxury travel landscape and its key stakeholders, with an established regional network

Proven ability to manage strategic accounts and foster long-term client relationships

Strong business acumen with experience in sales planning, forecasting, and performance management

Excellent interpersonal,…