Interim Digital Marketing Manager

About us

At Exchange for Change, we are building something the UK has never had before. Working across England, Scotland and Northern Ireland, we are designing and delivering a Deposit Return Scheme from the ground up, creating a system that helps reduce litter and waste by encouraging people to return their empty drinks bottles and cans for recycling.

We are industry led, and driven by purpose. A national movement with a clear mission. No bottle unreturned. No can left behind.

This is not just another job. This is a rare opportunity to do meaningful work, shape a landmark national programme, and help deliver lasting positive impact for people, businesses and the planet alike.

We are looking for an experienced Interim Digital Marketing Manager to support the launch of the Exchange for Change website and manage the delivery of key digital marketing projects.

This is a hands-on role requiring strong digital project management skills, attention to detail and the ability to coordinate multiple agencies, internal teams and stakeholders. You will help ensure our digital platforms and activity are delivered on time, work effectively and provide a clear, accessible experience for our audiences.

Website launch and management

• Manage the day-to-day delivery of the new Exchange for Change website through testing, launch and post-launch optimisation.

• Coordinate activity across internal teams, website developers, digital agencies and other delivery partners.

• Maintain the website project plan, deadlines, dependencies, risks and actions, working closely with the Programme Director.

• Manage website updates and ongoing optimisation following launch.

• Support the marketing communication around key website functionality, including registration journeys, the Knowledge Hub, forms and analytics.

Digital marketing and project delivery

• Manage the delivery of digital marketing projects and campaigns across owned and paid channels.

• Translate agreed marketing plans into clear briefs, project plans and deliverables.

• Coordinate digital assets, campaign landing pages, email activity and supporting content.

• Manage digital agencies and suppliers, ensuring work is delivered to brief, budget and deadline.

• Work with internal stakeholders to gather requirements, manage feedback and secure approvals.

• Maintain oversight of project budgets, schedules, risks and dependencies.

• Support the development of consistent digital processes and governance.

Measurement and optimisation

• Ensure appropriate website analytics, campaign tracking, consent management and marketing pixels are in place.

• Monitor website and campaign performance against agreed objectives.

• Produce clear and concise performance reports, highlighting insights and recommended actions.

• Use data and user feedback to identify opportunities to improve the digital customer journey.

• Support SEO implementation and ongoing website optimisation

Experience and skills

• Strong experience in digital marketing and website project management.

• Demonstrable experience of managing a significant website build, migration or launch.

• Experience working with website developers, creative agencies and digital specialists.

• Strong understanding of content management systems, user experience, accessibility, SEO and website analytics.

• Experience managing digital campaigns across multiple channels.

• Excellent organisational skills, with the ability to manage several projects and deadlines simultaneously.

• Confident managing stakeholders and translating technical information into clear, practical actions.

• Strong attention to detail and a commitment to delivering high-quality work.

• Comfortable working in a fast-paced organisation with evolving requirements.

Desirable experience

• Experience working on large-scale public information or behaviour-change programmes.

• Experience of registration platforms, customer portals or knowledge hubs.

• Understanding of data protection, cookie consent and digital compliance.

• Experience working within a regulated, sustainability or environmental organisation.

• Proactive, practical and delivery-focused.

• Calm and organised under pressure.

• Agile and Resilient

• Collaborative and comfortable working across different teams.

• Able to identify issues early and take ownership of resolving them.

• Commercially aware, with good judgement and a strong focus on the end user.

Work that makes a difference - and a place where you can too.

This is a once-in-a-generation opportunity to…