Senior Marketing Executive; Maternity Cover

Overview

We are looking for an experienced, proactive and hands-on Senior Marketing Executive to join our UK marketing team to support and deliver a wide spectrum of marketing activities for Paragon  particular focus on its subsidiary RFiD Discovery (). This is a varied and practical role, ideal for someone who enjoys both strategy and execution and is comfortable working across digital, content, CRM and events.

You will play a key role in developing digital presence particularly through SEO/AEO improvements, improving lead generation and supporting sales activity to drive business growth, while ensuring our marketing systems and reporting are robust and effective.

Join Paragon  RFiD Discovery at a time of exciting new opportunities. This role offers the chance to take real ownership of hands-on marketing activity, working with innovative, technology-led products that make a tangible impact for customers.

You’ll enjoy a varied role with genuine autonomy, close collaboration with senior stakeholders, and the support of an experienced and collaborative team. With hybrid working and potential for this role to become permanent, this is an ideal opportunity for a dedicated marketer who is looking for a chance to shape and deliver marketing activities that directly support business performance.

• Create new website, social media and other content including product information, blogs, news and case studies
• Improve existing website content to increase lead generation through SEO, AEO and AI-influenced search optimisation
• Create video content from initial script to filming, photography and basic in-house editing
• Work with external designers on more complex video or design projects
• Manage the ongoing optimisation of Hub Spot CRM, including data quality checks, reporting, internal user support and workflow set up
• Manage website enquiries and monitor follow-up activity to ensure timely responses in collaboration with the sales team
• Carry out email marketing campaigns
• Organise and support company exhibition stands and customer events
• Create product brochures and case studies using In Design
• Develop effective PowerPoint presentations for sales and internal use
• Update SharePoint portal with latest marketing materials

• Monitor marketing and sales KPIs and produce monthly marketing reports to track performance
• Support global reseller partners with marketing materials and joint initiatives

You are an energetic, highly organised self-starter who can juggle multiple projects and deadlines and is comfortable working with stakeholders at all levels.

With a keen eye for design and excellent written and verbal communication skills, you understand how to leverage digital marketing channels to generate leads.

• Minimum of 3+ years B2B marketing experience, ideally with a marketing related degree or other relevant qualification
• Experience of configuring and using a CRM system (ideally Hub Spot)
• Proven hands-on SEO and website content generation experience aligned with current SEO best practice and AI-influenced search behaviour
• Great working knowledge of graphic design, preferably with experience using Adobe InDesign and Photoshop and Canva
• Solid knowledge of MS Office in particular Power Point
• Experience of marketing a technical product or solution an advantage
• Native proficiency in French desirable

Job Types: Full-time, Contract/Temporary