E-commerce Specialist – Private Label Products

E-commerce Specialist – Private Label Products

Location:

Milton Keynes
Job Type: Permanent, Full-Time

Working Hours:

Monday–Friday, 8:00am–5:00pm
Salary: £30,000–£35,000 per annum, plus bonus structure, depending on experience

About the Role

We are looking for an experienced and commercially minded E-commerce Specialist – Private Label Products to join our client's growing team in Milton Keynes.

This is an exciting opportunity for an e-commerce professional to take ownership of the end-to-end management and growth of private-label products across multiple online channels.

Key Responsibilities as an E-commerce Specialist

* Take ownership of the day-to-day development, management and optimisation of our private-label e-commerce presence across our website, Amazon, eBay and B&Q.

* Create, manage and continuously optimise product listings, ensuring titles, bullet points, descriptions, A+ / enhanced content and imagery are accurate, compelling, keyword-rich and on-brand.

* Conduct keyword research and implement SEO best practices to improve product visibility, discoverability and rankings.

* Support the development and launch of new private-label products across relevant online channels.

* Identify opportunities to improve website and marketplace performance, productivity, conversion and customer experience.

* Develop quarterly and annual sales plans, set targets and support product launch and growth strategies.

* Plan promotional calendars around product launches, seasonal events and commercial opportunities.

* Monitor and analyse sales, conversion, traffic, basket value and other key performance metrics across multiple channels.

* Produce regular performance reports against targets and translate data into clear commercial actions.

* Evaluate campaign effectiveness and ROI, making recommendations to improve performance.

* Monitor competitor pricing, promotions, product ranges and positioning, identifying opportunities and recommending appropriate responses.

* Plan and execute e-commerce campaigns, promotions and deals across relevant channels.

* Manage paid media activity, including Amazon Ads and Google Ads, and monitor performance against agreed objectives.

* Maintain a forward promotional calendar and ensure activity is aligned with wider marketing and commercial plans.

* Work closely with the marketing team to ensure a consistent strategy across all digital touchpoints.

* Use Google Analytics 4 (GA4) and marketplace analytics tools to identify performance issues, opportunities and areas for testing.

* Manage and monitor website and marketing budgets.

* Act as the main point of contact for private-label products across Amazon, eBay and B&Q.

* Maintain marketplace account health, product compliance and listing standards.

* Troubleshoot and resolve listing errors, policy flags and marketplace issues promptly.

* Stay up to date with marketplace algorithms, policies, tools and e-commerce best practices.

* Work closely with the Imports and Operations teams to align stock availability with demand forecasts and promotional plans.

* Support demand forecasting to minimise stock-outs and excess inventory.

* Communicate upcoming promotions, product launches and potential stock risks to relevant teams.

* Work collaboratively with internal teams to ensure products, content, stock and promotional activity are aligned.

* Identify and implement opportunities to improve e-commerce processes, systems and ways of working.

Essential Skills & Experience

2–3+ years' experience in an e-commerce role, ideally with private-label or branded product ownership.

Hands-on experience with Amazon Seller Central and eBay.

Experience managing products across multiple online marketplaces.

Knowledge of Magento or a similar e-commerce CMS.

Good understanding of SEO, PPC, CRO/testing and e-commerce analytics.

Experience using GA4 and marketplace analytics tools.

Familiarity with Amazon Brand Analytics would be advantageous.

Strong commercial awareness and the ability to use data to make informed decisions.

Excellent written and verbal communication skills.

Strong attention to detail, particularly when managing product content, pricing and data.

Highly organised, proactive…