Market Development Manager - Industrial Automation

Market Development Manager for Industrial Automation Job Summary

Under the direction of the Vice President - Marketing, the Market Development Manager for Industrial Automation will lead strategic initiatives to expand Hellermann Tyton's presence in factory automation markets. This role focuses on identifying growth opportunities, developing go-to-market strategies, and driving the adoption of innovative cable management solutions for automated manufacturing environments. The position works independently and collaborates with multiple departments, including Sales, Marketing, Engineering, and Operations.

• Define and execute industrial automation strategies, with emphasis on factory automation and cable management solutions.
• Conduct market assessments, identify high-growth segments, and develop actionable plans.
• Collaborate with Sales, Product Management, Engineering, and Marketing Communications to align strategies and resources.
• Partner with key commercial stakeholders to determine customer needs and lead the development of new products and marketing deliverables required to expand the company's market position.

• Build relationships with OEMs, system integrators, and channel partners in the automation sectors.
• Develop strategic partnerships to penetrate new markets and expand share in existing ones.
• Participate in industry‑related committees as applicable. Interpret code and industry changes and ensure Hellermann Tyton has the right specifications and products to enable new business.

• Work closely with Product Category Managers, Concept Team, and Engineering to set design, compliance, and performance specifications for new product developments in assigned markets.
• Provide market intelligence to guide product roadmap and ensure alignment with customer needs.

• Support Key Account Managers and channel teams with technical expertise and market insights.
• Key contributor of new product launches, marketing deliverables, and deployment to the internal and external sales teams, channel, and key influencers in the market. Work closely with the marketing communications team to ensure deliverables further the company's brand equity and are created for maximum impact and results.
• Drive execution of cable management initiatives and other differentiated solutions for automation environments.

• Establish KPIs, track progress, and report quarterly on market penetration and revenue growth.
• Adjust strategies based on performance metrics and evolving market dynamics.
• Monitor and evaluate the competitive landscape in North America and globally. Develop deliverables and products to further differentiate Hellermann Tyton in the market.

• Ability to quickly and competently develop solutions‑based differentiation models utilizing product, capability, corporate value, and market relationships.
• Ability to assess market needs and competition and develop a strategy that positions us as the market leader.
• History of creativity, innovation, inquisitiveness, and ethical behavior.
• Synthesize complex or diverse information. Collect and research data. Use intuition and experience to complement data.
• Proven experience in developing and executing business cases. Make sound decisions in new product and program development for profitable growth.
• Excellent skills in project organization, tracking, and communication of progress.

• Bachelor's degree from a 4-year accredited college or university.
• 5+ years’ experience in an industrial automation environment operating in a senior product management or market development role with a manufacturer.
• Strong project management, interpersonal, leadership, organizational and written/verbal communication skills required; ability to sell ideas and present strategies at an executive level.
• Excellent verbal and written skills. Proven ability to communicate value to different customer influencers — from the specifier to executive management.
• Ability to travel up to 40% of the time.
• Must have a valid driver's license, with an…