Go-To-Market Strategy Manager - Credit Card

At U.S. Bank, we’re on a journey to do our best. Helping the customers and businesses we serve to make better and smarter financial decisions and enabling the communities we support to grow and succeed.  We believe it takes all of us to bring our shared ambition to life, and each person is unique in their potential. A career with U.S. Bank gives you a wide, ever-growing range of opportunities to discover what makes you thrive at every stage of your career.

Try new things, learn new skills and discover what you excel at—all from Day One.

Job Description Leads the go-to-market strategy for the Elan Financial Services Credit Card business, driving client activation, sales enablement, training, and engagement initiatives that support client growth, satisfaction, retention, and new account acquisition. Establishes and communicates key performance indicators to measure performance and business outcomes, leveraging insights to optimize execution and strengthen client success. Manages teams responsible for client activation, sales enablement, training, customer retention initiatives, and client event planning, ensuring financial institutions have the resources, education, and support needed to maximize program performance.

Partners closely with relationship management, sales, product, technology, and other cross-functional teams to deliver scalable programs and experiences that deepen client relationships, accelerate adoption, and drive sustainable growth.

Basic Qualifications
- Bachelor's degree, or equivalent work experience- 10 or more years of related experience in marketing and marketing strategy with proven ability to deliver results

Preferred Skills/Experience
- Advanced knowledge of competitive market and banking or credit card services.

- Strong organizational, interpersonal and team building skills
- Excellent verbal, written and presentation skills
- Agility in thinking and delivery, along with proven ability to take direction in support of company goals
- Strong decision-making and problem-solving skills
- Proven ability to independently manage multiple projects and assignments that are completed on time and on budget
- Proficient computer navigation skills using a variety of software packages- MBA or equivalent markers of high achievement are a plus Location Expectations:

This role requires working from a U.S. Bank location three (3) or more days per week

If there’s anything we can do to accommodate a disability during any portion of the application or hiring process, please refer to our disability accommodations for applicants. Benefits:

Our approach to benefits and total rewards considers our team members’ whole selves and what may be needed to thrive in and outside work. That's why our benefits are designed to help you and your family boost your health, protect your financial security and give you peace of mind. Our benefits include the following:

Healthcare (medical, dental, vision)
Basic term and optional term life insurance

Short-term and long-term disability

Pregnancy disability and parental leave
401(k) and employer-funded retirement plan

Paid vacation (from two to five weeks depending on salary grade and tenure)
Up to 11 paid holiday opportunities

Adoption assistance

Sick and Safe Leave accruals of one hour for every 30 worked, up to 80 hours per calendar year unless otherwise provided by law Review our full benefits available by employment status here. U.S. Bank is an equal opportunity employer. We consider all qualified applicants without regard to race, religion, color, sex, national origin, age, sexual orientation, gender identity, disability or veteran status, and other factors protected under applicable law.

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