Senior Media Planner

Colle Mc Voy
Colle McVoy is a full-service, certified B Corp agency building enduring relationships between forward-thinking brands and people. For more than 90 years, we've reinvented ourselves to meet the changing needs of brands and the people they serve. We believe the strongest ideas begin with a deep understanding of people, creating ideas that build brands, influence decisions and move culture.
Recognized as a Fast Company Most Innovative Company, Adweek Midsize Agency of the Year, Ad Age A-List honoree, SABRE Disruptive Agency of the Year and a Best Place to Work for 15 consecutive years, Colle McVoy brings together the right people, perspectives and expertise to solve modern business challenges. Our connected capabilities span brand and influencer strategy, design, experiential, social, content, media and earned creative/PR.
As part of Doner Colle Partners, a strategic alliance with Doner, Colle McVoy extends its connected capabilities through expanded strategy, creative, media, production and AI-powered innovation to help brands win between the coasts.

Job Overview Are you an experienced media planner who’s ready to join a highly collaborative and passionate culture driven by finding what’s next for our clients? Do you have experience planning and stewarding media across all channels? Are you a reach/frequency artist and the flowchart is your canvas? Want to be part of a globally recognized media team that has earned creative-driven, industry-leading award recognition for 10 consecutive years?

If the answer is “all of the above”, we know the place for you.
As a Senior Media Planner at Colle McVoy, you’ll collaborate with internal and client teams to track and evaluate trends, develop competitive analyses and audience profiles, and build and steward the optimal media plan that delivers our clients’ business and marketing objectives. The ideal candidate is an experienced agency-side media planner who is equal parts curious, dynamic, and detailed. This person values data and media creativity equally.

We’re looking for someone who can contribute from day one that wants to be part of a tight-knit team that’s excited about what’s next in media. Beyond experience, we’re seeking someone who is inherently positive and values a strong sense of teamwork, attention to detail, proactive communication, and strategic solutions. A love of media, pop culture and agency life is in your DNA.
Responsibilities

• Mine data and research to create custom and effective media strategies and plans
• Develop competitive analyses using agency resources to gain insight on category/brand spending, seasonality, channel mix, contextual environments and creative messages/units
• Consult industry research and agency resources to develop robust audience profiles that inform creative and media plan development
• Analyze current and emerging media channels and placements for relevance to your clients’ businesses and their audience’s lifestyle
• Lead media plan development and stewardship in partnership with media supervisors and directors
• Partner with assistant media planners, CM’s digital and broadcast investment teams and external media partners to generate planning rates that informs plan development
• Develop collaborative relationships with external media partners/vendors to bring out unique ideas at fair and cost-efficient rates
• Participate in client presentations including media plan recommendations, campaign reporting, and POVs in partnership others on the media team
• “Own the plan” from approval through execution, reporting and billing processing – this includes partnering with assistant media planners, broadcast/digital investment teams and agency finance teams to ensure all details are executed as planned
• Mentor and develop…