Account Executive

About TEGNA

TEGNA Inc. (NYSE: TGNA) helps people thrive in their local communities by providing the trusted local news and services that matter most. With 64 television stations in 51 U.S. markets, TEGNA reaches more than 100 million people monthly across the web, mobile apps, streaming, and linear television. Together, we are building a sustainable future for local news.

We are seeking a highly motivated and results-driven technology or digital media sales Account Executive to join our team. This role is responsible for driving revenue growth through the sale of digital and television media solutions, including streaming and broadcast television, digital advertising, and content partnerships.

• Drive sales by identifying and securing new business opportunities across multiple digital channels, including streaming, online video and display, and content marketing solutions.
• Develop and nurture long‑term relationships with clients, ensuring their marketing needs are met and identifying opportunities for upselling and cross‑selling.
• Provide consultative solutions by understanding client goals, analyzing market trends, and recommending tailored marketing strategies.
• Research industry trends and competitor offerings to develop a robust pipeline of prospective clients.
• Craft compelling sales presentations and proposals, using data and insights to demonstrate ROI.
• Collaborate with internal teams to execute campaigns, monitor performance, and optimize for maximum effectiveness.
• Regularly report on sales targets, campaign performance, and key metrics to clients and internal stakeholders.
• Work closely with account management, product teams, and creative assets to align on campaign strategies.
• Use CRM and prospecting tools to manage activities and achieve quotas related to activity metrics and revenue goals.

• 3+ years of experience in digital media sales, advertising, or a related industry.
• Proven track record of meeting or exceeding sales targets in a competitive environment.
• Strong understanding of digital marketing channels and industry trends, including programmatic, streaming media, display, video, social, and content marketing.
• Excellent communication, negotiation, and presentation skills.
• Ability to interpret data and analytics to provide actionable insights.
• Self‑motivated with a passion for sales and digital media.
• Proficient in CRM software and Microsoft Office Suite; familiarity with ad‑management tools is a plus.

• Experience working with business owners or agency clients.
• Knowledge of streaming and digital media.
• Familiarity with tools such as Google Analytics, DSPs, and SSPs.

TEGNA offers comprehensive benefits designed to safeguard the physical, mental, and financial health of employees and their families. Benefits include two medical plan options, dental and eye care coverage, fertility & adoption assistance, disability and life insurance, a 401(k) plan with matching contributions, nine free virtual doctor appointments, 12 free therapy sessions, generous paid time off and paid holidays.

Competitive base salary plus commission, from $50,000 to $120,000 USD.

TEGNA Inc. is a proud equal opportunity employer. We are proud to be an equal opportunity employer, hiring and developing individuals from diverse backgrounds and experiences. We value and consider applications from all qualified candidates without regard to race, color, religion, national origin, sex, gender, age, marital status, personal appearance, sexual orientation, gender identity or expression, family responsibilities, disability, medical condition, enrollment in college or vocational school, political affiliation, military or veteran status, citizenship status, genetic information, or any other basis protected by law.