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Demand Generation Content operations Lead

Job in Minnesota City, Winona County, Minnesota, 55959, USA
Listing for: ClinicMind
Full Time position
Listed on 2026-01-12
Job specializations:
  • Education / Teaching
    Digital Marketing
Salary/Wage Range or Industry Benchmark: 60000 - 80000 USD Yearly USD 60000.00 80000.00 YEAR
Job Description & How to Apply Below
Location: Minnesota City

Overview

Join to apply for the Demand Generation Content Manager role at Clinic Mind
.

Clinic Mind is seeking a Demand Generation Content Manager to create high-quality, strategic content that fuels our lead generation engine and strengthens Clinic Mind’s position as the all-in-one platform for growing healthcare practices.

About the role

You'll own the creation of marketing assets — from white papers and guides to workshops and videos — designed to attract, educate, and convert healthcare providers evaluating Clinic Mind’s solutions. This role combines creativity, strategy, and performance-driven thinking.

Why Join Clinic Mind

Clinic Mind is redefining practice growth for healthcare providers through an integrated suite of EHR, RCM, credentialing, and patient engagement solutions. We empower clinics to operate efficiently, grow sustainably, and spend more time on what matters most—patient care.

Key Responsibilities
  • Develop value-driven content (white papers, guides, downloads) to support inbound and nurture campaigns.
  • Design and manage self-guided workshops and educational resources that help prospects and customers engage with Clinic Mind’s platform.
  • Collaborate on video content such as explainers, case studies, webinars, and product walkthroughs.
  • Ensure all materials reflect Clinic Mind’s brand voice—credible, insightful, and mentor-like.
  • Partner with product, sales, and marketing teams to identify content gaps and align messaging with business goals.
  • Stay informed on product updates and new features, developing subject-matter expertise to communicate them clearly and effectively.
  • Track performance and continuously optimize content for lead generation and conversion.
Requirements
  • 3+ years of experience in content marketing or demand generation, preferably in SaaS or healthcare tech.
  • Proven track record creating high-performing content that drives measurable pipeline or lead outcomes.
  • Must share a portfolio of marketing assets created, along with examples of how each was used to generate leads or deliver measurable results.
  • Exceptional writing, editing, and storytelling skills across multiple formats and channels.
  • Comfortable collaborating with SMEs, designers, and video editors. Must be able to overlap with U.S. working hours.
Bonus Points
  • Experience in healthcare, EHR, or medical billing software.
  • Familiarity with AI-assisted writing and marketing automation tools.
  • Experience running or supporting campaigns through Hub Spot, Marketo, or similar platforms.
Seniority level
  • Mid-Senior level
Employment type
  • Full-time
Job function
  • Marketing and Sales
Industries
  • Embedded Software Products

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