E-Commerce & Digital Manager

Location: Spring Valley, MN (Hybrid)

Reports To: Digital Department (HQ Germany) & Local US Management Team

Employment Type: Full-time

Start Date: As soon as possible

We are a leading German manufacturer of premium tools with a strong foothold in the global market. As part of our strategic international expansion, we are launching and scaling our e-commerce operations in the United States/Canada. Initially focusing on indirect online sales via trusted retail partners and marketplaces, including Amazon, we are laying the groundwork for long-term digital growth in this key market.

To support this initiative, we are creating a pivotal new role to serve as the bridge between our digital expertise in Germany and the evolving needs of our US/CAN market.

As the E-Commerce & Digital Manager
, you will be the vital link between our global digital team and local US operations. You’ll set‑up and lead cross‑functional efforts to grow and optimize our e-commerce presence, building and aligning a local strategy with execution while balancing digital innovation with logistical realities.

• Launch and manage the US/CAN e-commerce business from zero, including strategy, setup, execution, and iteration
• Serve as the primary liaison between our HQ digital team and the US/CAN market—including internal teams, retail partners, and e-commerce platforms
• Drive the development and coordination of indirect e-commerce sales channels with US/CAN-based online retailers, distributors, and marketplaces
• Oversee technical requirements and content adaptation for US/CAN platforms (product data, logistics, compliance, platform compatibility)
• Lead all digital integration efforts including platform onboarding, automation of product and inventory data, and backend system interfaces (Shopystem, CRM, ERP, etc.)
• Address technical and logistical needs of local partners, including product content, data formatting, shipping requirements, and platform integration
• Work closely with our central Product Information Management (PIM) team to tailor and localize product data for the US/CAN market
• Help establish and maintain a compliant and performance‑optimized Amazon seller presence
• Provide support on shipping, packaging, customs documentation, and related operational topics for US‑based retailers
• Contribute to digital integration efforts such as platform onboarding, automation of data flows, and backend system connectivity
• Monitor key digital performance indicators and customer feedback to identify improvement opportunities and drive continuous growth

• Degree in Business, E-Commerce, Marketing, or a related field
• Initial experience in e-commerce or digital business; international or B2B exposure is a plus
• Experience in developing a greenfield online e-commerce strategy working with retailers and HQ
• Strong project management skills with the ability to coordinate diverse stakeholders across two countries and regions within
• Solid understanding of digital processes, e-commerce platforms, and product data systems (PIM)
• Capable of translating strategic goals into operational outcomes with a hands‑on, solution‑oriented approach
• Excellent communication, coordination, and organizational abilities
• Fluent in English (spoken and written);
  German, French or Spanish language skills are an advantage
• Self‑starter who is comfortable navigating between strategic planning and day‑to‑day execution

• Entry level

• Full‑time

• Marketing and Sales

• Machinery Manufacturing