Senior Brand Manager

Position:
Senior Brand Manager, One Degree Organics

Reports to:

VP Marketing

We are looking for a Senior Brand Manager to join our Marketing team. This role is responsible for leading the development and execution of brand strategy and marketing initiatives for One Degree Organics driving sustainable growth, strengthening brand equity, and delivering commercial results.

This role operates with a high degree of ownership and autonomy, acting as the brand leader within the organization for One Degree Organics. You'll play a critical role in developing team capability, driving cross-functional alignment, and elevating the quality of marketing execution, while keeping leadership informed on progress, risks, and opportunities. This is an entrepreneurial environment where creativity, resourcefulness, and fresh ideas are valued, and where you'll have the chance to shape the future of our brands.

• You are motivated by challenges and willing to give 100% to achieve outstanding results
• You would love to work in an entrepreneurial environment where ‘change’ is the only constant
• You want to leave your footprint and help grow an amazing team
• You are passionate about healthy living and values which align with One-Degree Organics

• You have strong people management and leadership capabilities
• You are a persuasive and clear communicator with highly developed interpersonal skills
• You are able to work collaboratively with others in a dynamic and fast-paced environment
• You are business-minded with entrepreneurial, innovative DNA

• You have sound marketing skills in a variety of areas
• You have strong analytical and project management skills
• You have strong data literacy, comfortable using syndicated and POS data (e.g., Nielsen, Circana) and digital analytics to generate insights and inform decisions
• You have financial acumen, including P&L, pricing, and margin management
• You have experience managing e-commerce and digital shelf presence (retail media, marketplace content, DTC)
• You have excellent computer skills including MS Office

• You have 8+ years of experience in a marketing or communication role in Consumer Goods Products and/or Food Manufacturing environments
• You have a Degree or Diploma in Business, Marketing, Communications or related discipline field
• You have people leadership experience, including coaching and development
• You have led or contributed to new product development (NPD) from concept through launch

• Support brand strategy for One Degree Organics to drive the business to higher levels
• Act as a brand leader across the organization, driving cross-functional alignment with Sales, R&D, Compliance, Operations, and Finance
• Accountable for meeting brand dashboard and goals on a monthly basis
• Analyze market, internal and digital metrics, as well as consumer trends to inform brand strategies and improve brand execution
• Leverage consumer and syndicated data (POS, panel, digital analytics) to generate insights that sharpen brand strategy and in-market execution
• Champion One Degree’s sustainability and transparency positioning (glyphosate-free, sprouted grains, farm traceability) as a core lever of brand differentiation

• Own Brand Communications producing engaging, compelling, and consistent brand communication material and drive social/digital media efforts, including all earned media
• Own agency relationships and the selection of any new agency partners
• Own the QR code and source-code traceability program on packaging, managing the relationship with Operations and all back-end code assignments, in partnership with the Assistant Brand Manager
• Support…