Automotive Product Strategy Director

Shape automotive product strategy, pricing, and lifecycle planning for Kia Canada Inc. Use commercial insight and portfolio leadership to influence national priorities.
As Director, Strategic Planning, you will lead product and corporate strategy for the Canadian market. Your scope includes vehicle positioning, specifications, pricing, residual values, customer insights, and competitive analysis. You will align product decisions with Sales, Marketing, Finance, and Aftersales while collaborating with Global and Regional Headquarters on launches. The role also evaluates electrification, emerging technologies, and new mobility opportunities. Success requires strong analytical judgment, financial acumen, and stakeholder influence.

Key Responsibilities:

Lead product portfolio strategy and vehicle lifecycle planning
Oversee vehicle positioning, pricing, specifications, and residual values
Coordinate product strategies with commercial and corporate functions
Collaborate on global and regional product launches
Assess electrification and emerging mobility opportunities
Requirements:
10-15+ years in automotive strategic or product planning
Proven product portfolio and cross-functional leadership experience
Strong Canadian automotive market knowledge
Financial expertise in budgets, investments, and business cases
Excellent communication, analytical, and stakeholder management skills
Bring product strategy, commercial analysis, and cross-functional leadership to Kia Canada’s evolving automotive portfolio.