Senior Manager, US Content & Channels, Centre of Digital Excellence
Listed on 2026-03-14
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IT/Tech
Digital Marketing, Social Media Marketing, Digital Media / Production
Senior Manager, US Content & Channels, Centre of Digital Excellence
Mississauga, Canada
Global Corporate Affairs
Hybrid Work- on average 3 days/week from office
This role is responsible forsupporting day-to-day digital content execution across AstraZeneca’s US corporate digital channels. Sitting within the Centre of Digital Excellence (CoDE), this role works in close alignment with US Corporate Affairs andUS Corporate Communicationsteams to ensuretimely,accurate,and effective digital support for US communicationsand advocacypriorities.
What you'll do
US Stakeholder Partnership & Support
Worksday-to-day with US Corporate Affairs and USCorporate Communicationsteams, supporting their communications andadvocacypriorities through digital channels.
Serve as a dependable digital point of contact for US teams, ensuring requests are understood, prioritized, and delivered accuratelyacross audience-focused channels.
Escalate strategic questions, risks, or complex decisions to senior CoDE leadership US teams informed ofplatform best practices and internal processes.
US Web Content Management
Support ongoing updates and maintenance , ensuring content isaccurate, current, anddeliveredin a timely mannerfollowingappropriate guidanceand procedures with US partners.
Coordinate content updates, page refreshes, and publishing requests in partnership with platform and operations teams.
Monitor site content regularly toidentifyoutdated materials, gaps, or issues requiring attention, while ensuring the site meets compliance standards.
US Social Media Channel Management
Manage day-to-day publishing and maintenance ofUS corporatesocial media channels(Linked In, Facebook,Instagram,X, You Tube, podcast) in line with established standards and guidance.
Implement targeted social mediapublishing tosupport US communications,advocacyand stakeholder engagement.
Support community management workflows, raising issues or risks according to established protocols.
Contentcreation and development as needed,usingtemplated tools like Adobe Express.
Paid Social & Amplification Support
Support execution ofUS paid social media programs, working with internal teams and agency partners.
Coordinate content delivery, approvals, and scheduling for paid and amplified posts.
Support tracking and reporting of paid and targeted social media activity.
Employee Amplification & Targeted Distribution
Support
US employee amplification programs, including content coordination, scheduling, and performance tracking.
Assistwith targeted distribution strategies to reachpriority
US audiences throughappropriate channelsand employee and targeted contentalignswith compliance, policy, and messaging guidance.
Social Listening & US Issues Support
Supportsocial listening and monitoringacross US digital channels toidentifyemerging issues, narratives, and sentiment relevant to US Corporate Affairs and Communicationspriorities.
Monitor conversation trends, engagement patterns, and potential risks related to US policy, corporate reputation, and regulatory topics, using approved social listening tools.
Partner with senior team members to ensure listening insights inform content adjustments, amplification decisions, and response planning whenappropriate.
Operational Execution & Coordination
Manage intake and execution of US digital requests in coordination with CoDE processes and tools.
Partner with Digital Operations and Publishing teams to ensure smooth delivery, QA, and compliance.
Maintain documentation, schedules, and trackers to support transparency and planning.
Measurement & Continuous Improvement
Support basic reporting and performance tracking for US digital channels and programs.
Share insights, trends, and observations with senior team members to inform planning and optimization.
Apply findings to improve execution quality and efficiency over time.
Essential for the role
Bachelors degree
Minimum 5 years digital communications experience working in a fast-paced global in-house or agency communications team
Digital strategist with experience deploying data-driven campaigns across paid, owned and earned channels
Highly skilled at creating innovative and impactful content for multiple digital…
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