Salesforce Marketing Cloud Consultant

Hi, we’re Modes. As experts in digital enablement for the financial services industry, we guide clients along their path to becoming digital‑first organizations. We partner with BFSI teams to help them rethink the way they do business, leveraging digital platforms and customer‑centric thinking to help them succeed in the digital world.

We’re looking for a Salesforce Marketing Cloud Consultant that can take the lead creating Salesforce Marketing Cloud solutions to help our clients modernize their marketing programs, increase revenue, and improve their customer experience.

What does a day in the life of a Salesforce Marketing Cloud Consultant at modes look like?
As a Salesforce Marketing Cloud consultant at Modes, you will lead the end‑to‑end delivery of Salesforce Marketing Cloud solutions for our clients. From discovery and planning all the way to implementation and final delivery, you’ll help our clients leverage Marketing Cloud across their business to enhance their marketing programs and meet business goals. Then, you’ll educate and provide the right resources to ensure future success even after implementation.

You have a strong understanding of how to configure and develop SFMC solutions, applying its capabilities to our client’s business objectives. You are also well‑versed in digital marketing and understand how to apply the principles of digital marketing to Salesforce Marketing Cloud instances.

You’re a natural when it comes to client presentations and facilitating workshops. Thinking critically about business problems is simply your nature, and you know how to turn business problems into opportunities to leverage Salesforce Marketing Cloud functionality.

You’re familiar with acronyms like ERD’s and DFD’s, perhaps you’ve created wireframes or written functional requirements and end‑user documentation. You’ve designed several Marketing Cloud systems for organizations of varying sizes, and you’re deeply familiar with Marketing Cloud’s functionality.

In This Role You Will:

Design and implement Salesforce Marketing Cloud solutions that help our clients meet their business goals

Facilitate workshops and information‑gathering sessions with clients to define business requirements

Create user stories based on business requirements and plan SFMC solutions to meet user story acceptance criteria

Demonstrate SFMC functionality to stakeholders and facilitate knowledge‑sharing sessions to set clients up for future success with their new marketing platforms

Create and execute timelines for implementation and all phases of the delivery lifecycle, including design, development, testing, deployment, training and support after implementation

Looking for career growth? Salesforce consultants will have the opportunity to grow into a solutions architect role, delivery leader or industry leader. We’ll even take care of the cost for any additional Salesforce certifications exams, and we’ll support you as you prepare to pass your exams.

Our Ideal Candidate Has:

5+ years of experience designing and delivering Salesforce Marketing Cloud implementations

Salesforce Administrator or Salesforce Marketing Cloud Administrator certification

Marketing Cloud Email Specialist certification

Salesforce Marketing Cloud Consultant certification (or the ability to obtain this within 2 months)

Working knowledge of SSJS, AMP Script, SQL, HTML and CSS

Well‑versed in application design, data integration, and security architecture

Ability to create and lead workshops, information‑gathering sessions, and client presentations as required

Experience working in an agile environment

3+ Years of experience as a digital marketing or marketing automation specialist

Fintech or financial services industry experience would be great, but not required

In…