Trade Marketing Manager

At Henkel, you’ll be part of an organization that’s shaping the future through innovation, sustainability and collaboration. With our trusted brands like Persil®, ‘all®, Loctite®, Snuggle®, and Schwarzkopf® and our cutting-edge technologies, you’ll have countless opportunities to explore new paths and grow.

This position is with our Consumer Brands business unit – where we empower our employees to bring the best Laundry & Home Care and Hair products to people around the world.

Dare to learn new skills, advance in your career and make an impact at Henkel.

• As the Trade Marketing Manager, you will be responsible for developing and implementing marketing strategies to strengthen the presence and visibility of the Henkel Consumer Brands
  - Hair Professional Canada brand portfolio within a specific channel.
• Develop and execute strategic marketing plans tailored to the trade channel to achieve business targets and annual business (KP) plans.
• Collaborate with sales teams to understand market dynamics, customer needs, and competitor activities to inform marketing strategies.
• Develops compelling marketing campaigns, channel specific promotions (with alignment from category), and POS materials that resonate with trade partners and drive sales growth.
• Build and maintain strong relationships with key stakeholders, including trade partners, distributors, and retailers.
• Manage budgets effectively, ensuring ROI and profitability targets are met.
• Measure and report on the effectiveness of marketing activities, using data-driven insights to continuously improve performance.
• Supports a customer centric approach that cultivates new client acquisition, client retention, organic growth, and market expansion.
• Find new opportunities and seek ways to improve processes to increase revenue, enhance promotional efficiency, and customer experience.

• Bachelor's degree in either Business, Communications, Marketing or related field.
• Minimum five years marketing experience
• Skilled at balancing multiple projects, customers, and deadlines in a fast-paced, dynamic environment.
• Highly organized with strong attention to detail; capable of managing budgets, timelines, and cross-functional alignment.
• Excellent interpersonal and presentation skills; able to influence and align cross-functional teams including Sales, Marketing, and Education.
• Adaptable and proactive in navigating evolving priorities, market dynamics, and brand strategies.

• Health Insurance: comprehensive plans for medical, dental, vision and wellbeing
• Work-Life Balance: occasional absence days, holidays and volunteer time off, plus flexible & hybrid work policies (depending on role)
• Financial: retirement savings programs, employee share plan with voluntary investment and Henkel matching shares, annual performance bonus, and service awards
• Family Support: gender neutral parental leave, fertility support, adoption & surrogacy reimbursement, discounted child and elderly care, and scholarships
• Career Growth: diverse national and international growth opportunities, access to thousands of skills development courses, and tuition reimbursement

Henkel does not accept unsolicited resumes from search firms or employment agencies. Unsolicited referrals and resumes are considered Henkel property and therefore, Henkel will not pay a fee for any placement resulting from the receipt of an unsolicited referral.

Henkel is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, age, national origin, disability, veteran status, genetic information, and other legally protected categories.