Operation Marketing Manager Job Mississauga area,Ontario Canada,Marketing / Advertising / PR

Opportunity, growth, and meaningful rewards! We offer:

Health, dental and vision insurance

Generous paid time off (vacation, flex or sick)

Holiday pay

* RRSP

* Company paid life insurance

* Tuition reimbursement

Employee discounts across all company brands

Employee assistance program

Training and exciting career growth opportunities

Referral program – refer a friend and earn a bonus

* Benefits may vary by position so ask your recruiter for details.
Advertised Compensation: $73,600 CAD + quarterly bonus

Purpose

As an Operations Marketing Manager at Toronto Pearson International Airport, you will be leading and coordinating promotional campaigns, managing visual merchandising, overseeing various marketing operations, and handling budget management. This role will allow you to leverage your creativity and innovative skills to develop unique marketing strategies that drive customer engagement and business growth. The Operations Marketing Manager will ensure the successful execution of marketing strategies and maintaining high standards of visual presentation.

Specific Requirements

Budget Management

Manage marketing and digital budgets for operations where applicable.

Monitor costs and adhere to budgets with airports' Marketing & Innovation Fund.

Create programs with global brands for specific airports opportunities and external stakeholders.

Promotion Coordination & Organization

Lead the coordination of promotion communication and align global promotions with local needs.

Release promotional bulletins and manage event campaigns effectively.

Organize and oversee self-funded and HPP events from conceptualization to execution.

Collaborate with airport partners for the setup of pop-up stores and outposts.

Supervise the implementation of GWP communication.

Ensure proper setup and dismantling of promotional displays and materials.

Manage the inventory of products and services.

Coordinate with Digital Regional Marketing for R&C activities.

Visual Merchandising & Shop Maintenance

Oversee the production and installation of brand logos and visuals.

Implement and ensure accuracy of price labels and shelf talkers.

Source and manage holders for shelf talkers and perfume blotters.

Ensure consistent branding and visual standards across all store locations.

Support the visual merchandising for new collections, sales, and price campaigns.

Provide detailed reports on promotional and visual merchandising activities.

Update displays for new product launches and seasonal themes.

Create visually appealing displays to enhance customer experience.

Ensure correct and updated visuals and logos in stores with brands.

Measure signage requirements and manage ordering.

Capture content/photos of HPPs, branded spaces, and marketing initiatives.

Champion innovative marketing initiatives that combine creativity, customer insights, and strategic execution to build brand loyalty, increase market share, and deliver exceptional business results.

Core Operations

Design and implement internal branded items, ensuring brand consistency.

Implement external campaigns as defined by global marketing, including coordinating print file creation.

Manage local PR on airport media tools, defining campaign scopes and artwork.

Oversee the procurement and distribution of tasting goods and barcode stickers.

Create and manage templates, visuals, flyers, vouchers, brochures, and leaflets for various marketing needs.

Coordinate with brands and commercial teams for in-store signage.

Propose and execute entertainment, promotions, and digital marketing strategies.

Collaborate with category management, operations management, brands, and internal/external stakeholders for visual merchandising.

Ensure compliance with merchandising guidelines and strategies in all categories of sections.

Organize…