Associate Brand Manager

• About Salary Range: We are committed to fostering an inclusive, equitable, and transparent approach to compensation. This role is aligned to the posted salary range, and all offers are made within that range. When determining compensation, we thoughtfully consider the responsibilities of the role, internal equity, and market context, while valuing the diverse experiences, skills, and perspectives everyone brings. Our goal is to ensure fair, consistent, and meaningful offers that recognize both the role and the person.
• Vacancy Status: This is an active permanent opportunity, and we are looking to welcome a long‑term team member who is eager to grow and make an impact
• Start Date: ASAP

At The Crump Group, our passion for pets isn’t just what we doit’s who we are. For over 20 years, we’ve been creating simple, wholesome, all natural treats that pets love and that pet parents trust. What started in a family garage has grown into a proudly family-led, award-winning company with more than 150 employees across North America. Today, our brands Crumps Naturals, Caledon Farms, and Dog Delights are helping shape the future of all-natural pet nutrition as we work toward becoming North America’s leading pet treat company.

Recognized as one of Canada’s Best Managed Companies, we are driven by more than just growth we’re driven by people. When you join our team, you become part of a team that cares about what we do and how we do it. We believe in creating a workplace where you can grow your career, share your ideas, and make a real impact.

Here, your work matters. Your voice is heard. Your contributions help bring better, healthier products to pets and families every day.

If you’re looking to be part of a purpose driven, fast-growing company where passion meets opportunity, Crumps is the place for you.

Associate Brand Manager role offers a distinctive opportunity to build broad brand-marketing experience by supporting multiple brands rather than owning just one. Working across Caledon Farms, Crumps' Naturals, and Dog Delights, you will partner with an experienced team of marketers, R&D, and agency partners to help drive the business forward through strong brand-building, consumer‑centric innovation, and integrated business planning. As a developing marketer, you will support the thinking and execution of specific elements of the marketing mix and the portfolio's priority projects, flexing your focus across brands based on where support is needed most.

You are building a strong marketing technical skill set and will work cross‑functionally to help bring winning new products, packaging, and consumer programs to market.

• Support the development of brand strategy recommendations grounded in consumer insights, including target audience, positioning, and objectives across Caledon Farms, Crumps' Naturals, and Dog Delights.
• Assist in assessing brand performance and identifying growth opportunities and actionable insights across the portfolio.
• Support agencies and internal stakeholders in the creation and execution of integrated marketing programs, including consumer promotions, digital content, partnership initiatives, packaging design, and in‑store point‑of‑purchase (POP) materials.
• Support the identification of portfolio growth and optimization opportunities and contribute to annual business planning and growth projections.
• Monitor and communicate project expenses to help ensure initiatives are delivered on time and within budget.
• Proactively manage priorities and communicate capacity across Caledon Farms, Crumps' Naturals, and Dog Delights, escalating competing priorities when necessary.
• Collaborate with R&D and Innovation teams to support a consumer‑driven innovation…