Senior Manager, Agency Portfolio
Listed on 2026-10-11
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Marketing / Advertising / PR
Marketing Management, Marketing Strategy, Sales & Marketing, Product Marketing
Job Description:
Who We Are:
At Arterra Wines Canada, we aim to inspire the simple joys of life, and we come to work every day with a shared passion to build wine brands people love. As a pioneer in the Canadian wine industry with 150 years of experience, our success is driven by our people. We work together with integrity and pride, striving to reach our fullest potential every day, and we’re looking for people who do the same.
We are undergoing a pivotal transformation, actively in search of dynamic individuals poised to make a substantial impact within our ever-evolving organization. Are you someone who embraces change and excels in diverse roles that span across various functions? If so, we look forward to hearing from you!
The Senior Portfolio Manager
-Agency Brands will lead a portfolio of Agency Import wine brands, adapting global brand strategies for Canadian execution and driving go to market strategies to deliver profitable growth. The successful candidate will be able to work collaboratively with internal cross-functional teams such as Shopper Marketing, Regional Sales, Market Strategy, Operations, Finance, Legal, as well as our internal Marketing Communications, Consumer Insights, Innovation, and PR teams.
This individual will also interact with suppliers, external partners and key customers, including provincial Liquor Boards and Grocery retailers. The successful applicant will be responsible for business performance, new product launches, program results, and fostering a collaborative working relationship with peers, internal cross-functional stakeholders, and external partners.
P&L Ownership:
Lead and manage all aspects of financial performance for assigned supplier portfolio. Develop and manage annual budgets and forecasts with support from regional GTM leads. Monitor sales performance, profitability metrics, and budget variance to ensure financial objectives and other KPI’s are met or exceeded. Work with GTM to mitigate risks and maximize opportunities.
Brand / Commercial Management:Portfolio management lead for fine wine, including brand lead for fine wine DTC and CRM efforts, developing a clear and concise portfolio strategy across all owned and agency brands and working cross functionally to ensure seamless execution. Working with supplier, lead development of comprehensive short and long term product & brand portfolio marketing and commercial strategies, adapting global strategy to Canadian needs, and working cross functionally to execute annual commercial plans that align with company and supplier objectives.
Work with MSRGM leads to develop national and regional commercial plan & manage budgets, including marketing, shopper and price and promo drive and execute actionable insights from market analysis and competitive assessments. Collaborate closely with supplier, MSRGM, GTM, sales, and supply chain teams to ensure optimal execution of brand initiatives and promotions. Be the supplier brand voice at Arterra and manage creative tools and assets.
Act as the primary liaison between suppliers and internal teams, ensuring alignment on strategy, objectives, and performance expectations. Facilitate regular business reviews with suppliers, working cross functionally to prepare financial reviews, insights, performance data, and actionable recommendations.
Market Insight and Innovation:Introduce and evaluate new products that align with market opportunities and strategic growth initiatives. Work cross functionally to pitch and apply for listing calls and launch new products that are commercially viable.
Qualifications:- Bachelor's degree in Business Administration or related field
- Minimum 7-10 years commercial…
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