Sales Force Analytics Specialist

Sales Force Analytics Specialist - Mississauga or Montreal

Location: Mississauga Milverton Drive, Canada – Quebec – Montréal

Remote Type: Hybrid (Remote & On-site)

Time Type: Full time

Are you ready to make a meaningful impact on patient health while driving sales effectiveness and data-informed decision making?

GSK remains committed to achieving bold commercial ambitions for the future. By 2031, we aim to deliver £40 billion in annual sales, leveraging our existing strong performance momentum to significantly increase our positive impact on people’s health.

Our strategy is to prevent and treat disease with specialty medicines, vaccines and general medicines.

We combine the science of the immune system with advanced technologies, enhanced by targeted business development and world-class partnerships, to develop new medicines and vaccines that can help transform people’s lives.

Job Purpose
GSK is looking to hire a Sales Force Effectiveness Specialist to join our team. This role is a hybrid role that requires 2-3 days in-office at either our Mississauga or Montreal locations and reports to the Sales Force Effectiveness Manager.

As a Sales Force Effectiveness Specialist, you will use data and insight to help our sales teams engage customers more effectively. You will work closely with commercial leaders, sales, analytics and digital teams to design and deliver territory models, customer segmentation and engagement plans that support measurable business outcomes. You will translate complex data into clear, actionable recommendations and help GSK optimize sales resources, improve customer reach and support informed commercial decision‑making.

We value clear thinking, practical problem solving and a collaborative approach. Join us to grow your skills, make a real impact, and help GSK unite science, technology and talent to get ahead of disease together.

Details (Your Responsibilities)

This role will provide YOU the opportunity to lead key activities to progress YOUR career, these responsibilities include some of the following:

• Partnering with key stakeholders to define segmentation and targeting strategies, including supporting territory design and balancing.
• Collaborating with Commercial teams to define target lists, call frequencies and promotional focus across brands and indications.
• Collaborating with internal stakeholders to establish regional and territory-level SFI targets aligned to global policies and local business objectives.
• Partnering with internal stakeholders to design, test, implement and maintain reports and dashboards that enable Commercial teams to monitor performance against established KPIs.
• Leading ad hoc analyses to answer priority business questions and provide clear, actionable recommendations.
• Leading territory alignment and optimization projects to ensure sales resources match customer opportunity.
• Partnering with Commercial, Digital and Business Intelligence teams to translate data into clear, actionable recommendations.
• Managing external data sources and vendor relationships to ensure timely and accurate inputs for sales analytics.

Why you?

Basic Qualifications:

We are looking for professionals with these required skills to achieve our goals:

• Bachelor’s degree in business, data science, life sciences, economics, or a related field.
• 3+ years of experience in sales analytics, sales operations, commercial analytics, or similar roles.
• Strong analytical skills with experience working with sales, CRM and market data to generate clear, actionable insights.
• Strong proficiency in advanced Excel and experience with visualization tools such as Power BI, Qlik or Tableau.
• Experience working with CRM or sales activity data and integrating external market datasets.
• Ability to translate…