Manager, Category Management; Toys & Hardlines

• Full-time
• Business Segment:
  Franchise, Products, and Partnerships

NBCUniversal is one of the world's leading media and entertainment companies. We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our global theme park destinations, consumer products, and experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, NBC Sports, Telemundo, NBC Local Stations, Bravo, and Peacock, our premium ad-supported streaming service.

We produce and distribute premier filmed entertainment and programming through our powerhouse film and television studios, including Universal Pictures, Dream Works Animation, and Focus Features, and the four global television studios under the Universal Studio Group banner, and operate industry-leading theme parks and experiences around the world through Universal Destinations & Experiences, including Universal Orlando Resort, home to Universal Epic Universe, and Universal Studios Hollywood.

NBCUniversal is a subsidiary of Comcast Corporation. Visit  for more information.

Our impact is rooted in improving the communities where our employees, customers, and audiences live and work. We have a rich tradition of giving back and ensuring our employees have the opportunity to serve their communities. We champion an inclusive culture and strive to attract and develop a talented workforce to create and deliver a wide range of content reflecting our world.

AboutUDX FRANCHISE,PRODUCTS &PARTNERSHIPS:

Universal Destination & Experiences’Franchise, Products & Partnership steam(UDX FPP) extends NBCUniversal’s iconic brands, characters and stories throughglobalconsumer productsandgames,theme parkmerchandiseandretail,in addition tothe UDX enterprise function of franchisemanagementand strategic partnerships. Supporting NBCUniversal’sownedportfolioof properties as well as third-party partnersacrossthe theme park business, UDXFPP creates products,experiences and partnershipsthatdeepen fandom and connectsaudiencesaround the worldwith the characters, stories and worlds that define Universal.

Working closely with the Senior Manager, Toys & Hardlines North America, the Category Manager will drive growth across designated Toys & Hardlines categories, including Infant/Preschool, Construction, and select franchise programs. This role manages licensing partners, supports new business development, aligns product strategies with franchise priorities, and tracks financial performance to drive revenue growth.

KEY RESPONSIBILITIES

• Manage a portfolio of strategic and category-specific licensing partners, including day-to-day account management and business planning.
• Partner with licensees to develop consumer products programs that support brand objectives and revenue growth.
• Negotiate licensing agreements and amendments from proposal through execution in partnership with Legal and Finance.
• Identify and evaluate new business opportunities, partner prospects, category extensions, and product trends.
• Collaborate with Franchise, Category Management, and Product Development teams to align product line plans with brand strategy.
• Lead marketing approval workflows and submission processes for assigned categories, including Construction.
• Manage forecasts, budgets, and financial tracking for assigned licensing partners and categories.
• Partner with the North America Retail Sales team to maximize retail opportunities and strengthen consumer-level execution.
• Coordinate across Legal, Finance, Franchise, Retail, Product Development, and Marketing to ensure alignment and execution.
• Perform additional duties and responsibilities as assigned to meet the evolving needs of the…