Social Media Manager; Equity

Position: Social Media Manager (Equity-Based)
Location: Remote
Category: Flexible, Part-time (15 hours) to Full-time (40 hours)
Reports to: Head of Marketing
Compensation: Fair Market Value, Equity-Based Compensation Model

Welcome to the forefront of transformational change. At SOULCHI, we are driven by a vision that blends virtues-based leadership, conscious growth, and a commitment to the United Nations Sustainable Development Goals. As an equity-based startup team member, you're not just joining a team; you're embarking on a journey to shape a more harmonious and sustainable world. We believe that true progress stems from the fusion of innovation and values, and that's exactly what you'll find here – a dynamic environment where your talents will thrive, your ideas will flourish, and your impact will resonate far beyond.

Join us in rewriting the narrative of leadership and making a lasting difference that echoes through generations.

Role Overview:

As the Social Media Manager at SOULCHI, you will be responsible for managing and growing our social media presence across various platforms. You will craft engaging content, respond to audiences with the voice of our brand, and ensure that each platform’s unique audience is effectively engaged. You will work closely with the marketing and video teams to deliver creative, high-impact content while maximizing the effectiveness of our social media campaigns on a limited budget.

This role requires superb writing and communication skills, an understanding of social media algorithms and platform metrics, and the ability to collaborate with video editors to produce content that resonates with our audience.

Responsibilities:

• Strategic Architect: Develop and implement a comprehensive social media strategy, crafting a digital footprint that aligns seamlessly with SOULCHI's mission and goals. This includes planning, curating, and executing campaigns that amplify key initiatives and foster engagement across multiple verticals
• Content Maestro: Create and curate engaging content for various platforms including Facebook, Instagram, Twitter, Linked In, and You Tube. Weave stories that spark conversation, connect with our audience, and reflect SOULCHI’s mission and values.
• Performance Virtuoso: Monitor and analyze social media metrics using platform-specific insights and third-party tools. Decipher key performance trends, track campaign results, and dynamically adjust strategies to ensure optimal impact and drive measurable outcomes.
• Relationship Weaver: Build and manage relationships with influencers, partners, and stakeholders within vibrant digital communities. Amplify SOULCHI's brand through meaningful collaborations and ensure sustained engagement and reach.
• Content Collaboration: Work closely with video editors and content creators to produce engaging visual content, from short-form videos to infographics, that support key campaigns and initiatives. Ensure video and visual content aligns with our social media goals.
• Content Calendar Management: Plan and manage a content calendar that ensures timely, relevant posts across all social media channels. Ensure content aligns with key initiatives, campaigns, and events.
• Maximize Organic and Paid Reach: Creatively promote initiatives within a limited budget, combining organic content strategies with low-cost paid campaigns (e.g., Facebook Ads, Linked In Sponsored Posts) to increase visibility and drive results.
• Trend Trailblazer: Stay at the forefront of social media trends, algorithms, and best practices. Ensure that our content remains relevant, engaging, and effective by adapting strategies to emerging trends and evolving platform features.
• Be the Voice of SOULCHI: Respond to comments, messages, and inquiries across platforms in a timely and professional manner, using your superb writing skills to represent the brand with clarity, consistency, and authenticity. You will be the “voice” of our social media channels.

Qualifications:

• 3+ years of social media management experience, with a strong track record of creating and executing social media campaigns that drive engagement, particularly for tech, education, or nonprofit sectors.
• E…