Editor, Digital Media ​/ Production, Creative Arts​/Media

Published:
Jun 5, 2025 - The Editor manages website content production, including crafting and editing product reviews aligned with SEO, CRO, and editorial standards. This role involves developing compelling video reviews through thorough research and scripting, while coordinating with designers, videographers, and writers to ensure engaging multimedia output. The editor also supports team development, maintains CMS formatting, and contributes to executing the brand’s overarching content and UX strategy.

• Story Editing:
  Making sure stories are engaging, easy to read, and shareable
• Headline Writing:
  Combining creativity and analytical skills to come up with the catchiest article headlines
• Visual Brainstorming:
  Brainstorming ideas for irresistible Facebook cover images
• A/B Testing: A/B testing multiple headlines and Facebook covers to find the best-performing combination
• Fact-Checking:
  Researching each story to ensure that it is comprehensive and factually correct
• Team
  
  Collaboration:
  
  Closely cooperating with other team members (writers, photo editors, etc.) and ensuring the best quality is achieved and deadlines are met

• Team Management:
  Manage, educate, and motivate the editorial team to create high-quality content, programs, and products that meet the firm's digital KPIs
• Content Strategy:
  Work with the SEO team and various stakeholders to execute a content strategy, content calendar, and content mix
• Cross-Functional Collaboration:
  
  Work with stakeholders across the digital organization to ideate editorial programs that drive engaged audiences to create meaningful content experiences for consumers
• Content Editing:
  Assign, top edit, and optimize content using SEO best practices and the firm's regulatory and legal controls
• Stakeholder Support:
  Work and support internal stakeholders to drive acquisition and retention, and help meet team OKRs
• Content Reporting:
  Feel comfortable presenting and reporting content insights to executive leadership
• Content Analysis:
  Develop actionable content insights using analytics and SEO tools

• Content Oversight:
  Oversee content production on the website, including writing and editing in-depth product reviews to be featured on the website and You Tube channel.
• Editorial Standards:
  Uphold high standards for editorial excellence as well as SEO and CRO best practices (each piece of content must be optimized, targeted to meet marketing goals, and delivered on time)
• Team
  
  Coaching:
  
  Coach internal team members and contractors to uphold those same standards.
• Video Production:
  Create dynamite video reviews to accompany written product reviews (these videos will live on the Sleepopolis You Tube page and will require significant script prep and research)
• Creative
  
  Collaboration:
  
  Collaborate with videographers, graphic designers, and writers to bring reviews to life.
• Content Management:
  Occasionally, post and format all reviews in the CMS platform.
• Strategic Partnership:
  Partner with Pillar Four leadership to create and execute Sleepopolis’ broader brand and content/UX strategy.

• Content Leadership:
  Leads in covering new and complex topics for print and/or digital media
• Expert Writing:
  Leads writing activities or is recognized as a leading writer in subject matter areas
• Editorial Management:
  Researches, writes, and revises material using proven writing talent, and assigns work to freelancers
• Story Mentoring:
  Mentors others on how to recognize and edit troubled stories
• Employee Training:
  Trains new employees
• Subject Knowledge:
  Keeps current in assigned areas
• Source Development:
  Develops, expands, and maintains sources and contacts relevant to the area of coverage

• Quality Control:
  Ensure that quality control is paramount in all materials produced and strive for the highest standards
• Editing and Proofing:
  Work with a variety of different QC/proofing/editing (both copy editing and structural editing) tasks, dealing with artwork/print production, writing copy/summaries
• Fact-Checking Support:
  Support writers with…