AC Hotel St Louis - Director Sales

AC Hotel St Louis Downtown - Director Sales

Join to apply for the AC Hotel St Louis Downtown – Director Sales role at Aimbridge Hospitality. The Director of Sales – Select Service has direct oversight of sales and marketing operations for a Select Service hotel. This role has the responsibility to achieve optimal occupancy and ADR growth to maximize total revenue while meeting/exceeding hotel profit objectives. The individual will oversee operations of the hotel sales department including direct sales, follow‑up, sales administration, hiring, training, managing, and coaching staff.

Additional responsibilities include managing sales and marketing budget, forecast, advertising, marketing, and business plans for the hotel; and ensuring operations run within approved plans and budgets.

• At least 2 years of progressive hotel sales experience preferred; or a 4-year college degree and at least 1 year of related experience; or a 2-year college degree and at least 2 years of related experience.
• Must have a valid driver’s license in the applicable state.
• Must possess highly developed verbal & written communication skills to frequently negotiate, convince, sell and influence other managerial personnel, hotel guests and/or corporate clients.
• Must have thorough experience with professional selling skills: opening, probing, supporting, closing.
• Shows strong analytical skills and strategic vision in establishing appropriate sales deployment.
• Must be proficient in general computer knowledge especially Microsoft Office products.
• Must be able to work independently and simultaneously manage multiple tasks.
• Strong organization and presentation skills.
• Demonstrated ability to effectively interact and manage people of diverse socioeconomic, cultural, disability and ethnic backgrounds while solving complex problems and creating a productive sales team.
• Requires advanced knowledge of the principles and practices within the sales/marketing/hospitality profession.
• Must work well in stressful, high‑pressure situations; maintain composure and objectivity under pressure.
• Must be able to work with and understand financial information and data, and basic arithmetic functions.

• Coordinate all group, transient, and catering sales solicitations and bookings to maximize overall revenue.
• Develop, recommend, implement and manage the division’s annual budget and the advertising, public relations, marketing and sales plans for the hotel to maximize rate, occupancy and food & beverage opportunities, ensuring the hotel meets or exceeds management and owner revenue/profit goals and expectations.
• Proactively conduct outside sales calls, sales tours and entertain clients.
• Understand the content reflected in contracts and how to negotiate terms therein.
• Develop and maintain market awareness to predict revenue opportunities and set proactive strategies.
• Monitor production of all top accounts and evaluate trends within your market.
• Adhere to Aimbridge Hospitality’s established regulations, company standards, sales standards and sales metrics.
• Comply with attainment of individual goals as well as team goals and budgeted metrics.
• Train all hotel staff on how to recognize and capitalize on all sales opportunities to increase hotel occupancy and revenue.
• Develop a full working knowledge of the operations and policies of the hotel, including Sales, Food & Beverage, Front Office and Reservations.
• Maintain strong visibility in local community and industry organizations.
• Attend and/or conduct daily/weekly/monthly meetings and any other functions required by management, providing training on a rotational basis.
• Maintain professional working relationships and promote open lines of communication to achieve initiatives with respective marketing partners and other internal departments.
• Travel on a weekly basis as required.
• Act on behalf of the General Manager in his/her absence; performing any other duties as requested by management.
• Access back‑of‑house areas of the hotel and sensitive information in a controlled manner.
• Interact and occasionally have unsupervised contact with guests and/or colleagues.
• Access and control sensitive areas in the hotel premises—including Master Keys, guestrooms, storage/liquor rooms, and secured file cabinets.
• Drive safely on behalf of the company for business reasons.
• Maintain a high level of trust and responsibility.
• Represent the company with a certain level of reputation and character while exercising sound judgement.

• Now offering Daily Pay! Ask your recruiter for more details.
• Medical, Dental, and Vision Coverage.
• Short‑Term and Long‑Term Disability Income.
• Term Life and AD&D Insurance.
• Paid Time Off.
• Employee Assistance Program.
• 401(k) Retirement Plan.

Final date to receive applications for Colorado positions: [insert deadline]

Mid‑Senior level

Full‑time

Sales and Business Development

Hospitality