Director, Product Management - Commerce; Web & App

Position: Director, Product Management - Commerce (Web & App)
Location: California

Director, Product Management – Commerce (Web & App)

Join to apply for the Director, Product Management – Commerce (Web & App) role at SKIMS

About SKIMS

SKIMS is a solutions‑oriented brand creating the next generation of underwear, loungewear, and shapewear. We set new standards with our game‑changing products and are a driving force within pop culture.

Role Overview

The Director of Commerce leads the day‑to‑day performance, execution, and operational excellence of our web and mobile app commerce channels. This role ensures flawless customer experience delivery, tight cross‑functional alignment, and operational scalability across teams. A key focus will be developing new processes with Digital Product Managers across Web and App to ensure both channels evolve cohesively and the organization can scale.

Key Responsibilities Channel Operations

• Oversee daily accuracy, readiness, and quality across web and app
• Ensure flawless execution of launches, promotions, and content updates
• Partner with Merchandising on product, pricing, and assortment accuracy
• Align with Marketing and Creative to deliver on‑time campaign execution

Leading Web & App Digital Product Managers

• Provide insights on business drivers, workflows, and dependencies that inform product direction
• Support PMs during scoping and development with channel nuances and go‑to‑market needs
• Align on timelines and release readiness to ensure clean feature rollouts across channels
• Partner on post‑launch analysis to understand impact and inform future improvements

Cross‑Channel Alignment & Scaling

• Consolidate web and app business, merchandising, and operational needs into unified plans
• Identify scaling needs across workflows, tools, communication, and processes
• Optimize rituals and checkpoints to keep teams operating in sync
• Provide visibility into capacity, resourcing, and org needs as channels grow

Product Partnership & Operational Product Management

• Translate business and channel needs into clear inputs for Product, UX, and Engineering
• Monitor post‑launch performance and provide insights for continuous improvement
• Surface operational gaps, friction points, and optimization opportunities

Performance & Optimization

• Own and monitor channel KPIs including conversion, funnel health, AOV, app engagement, and revenue
• Analyze weekly performance and share insights with cross‑functional partners
• Recommend data‑backed improvements across customer experience and operations
• Monitor journeys across web and app to identify optimization opportunities

Team Leadership & Scaling

• Lead and develop the Digital Commerce Product team with a focus on speed, accuracy, and scalability
• Optimize and build processes and documentation that support growing digital complexity
• Assess evolving team needs, skill gaps, and structure as channels expand

Skills, Knowledge & Expertise

• 8–12+ years in product management, digital commerce, eCommerce operations, and/or digital channel management
• Experience managing high‑volume web and/or app storefronts
• Strong analytical skills with comfort owning channel performance metrics
• Proven partner across Merch, Marketing, Creative, Planning, CX, and Product
• Strong understanding of eCommerce operations, CMS workflows, and digital conversion drivers
• Highly organized, detail‑oriented, and effective in fast‑paced environments

Compensation: $210,000 – $225,000 / year

Benefits and Culture

• 100% Company Paid Healthcare (medical, dental, vision)
• Kind Body Fertility Benefits
• 401(k) savings plan with up to 4% match
• Unlimited PTO
• Full Access to Linked In learning
• Employee Discounts

Perks (HQ Location)

• Free weekly catered lunch at HQ – M/W/Th
• Dog‑Friendly office
• Free Swag Giveaways
• Annual Holiday Party
• Annual Summer Party
• Invitations to pop‑ups and other company events
• Complimentary daily office snacks and beverages

Seniority Level

Director

Employment Type

Full‑time

Job Function

Product Management and Marketing

Industries

Retail Apparel and Fashion

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