Account Executive; B2B Technology California Massachusetts
Listed on 2025-12-10
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IT/Tech
Digital Marketing, PR / Communications -
Marketing / Advertising / PR
Digital Marketing, PR / Communications
Location: California
California, United States;
Massachusetts, United States;
New Jersey, United States;
New York, United States
Highwire is a strategic marketing communications agency at the intersection of innovation and industry. We partner with ambitious companies and established brands to navigate complexity, lead markets, and grow with purpose. With integrated expertise in strategic communications, creative, and insights, we cut through the noise to deliver bold ideas and measurable impact across B2B technology, healthcare, cybersecurity, energy and sustainability, professional and financial services, and more.
At Highwire, we believe that storytelling fuels transformation. And the most impactful stories represent all voices and perspectives. As a values‑driven agency, we foster an inclusive environment where everyone—regardless of age, race/ethnicity, size, shape, gender identity, sexual orientation, religion and different abilities—can feel safe, celebrated and worthy.
Our commitment to diversity, inclusion and belonging is permanent and foundational to our business and culture. We aspire to change our industry and build a better future for all.
Our people‑first culture is driven by four core values:
- Team Empowerment
- Growth Mindset
- Inclusion Always
- Fierce Distinction
We’re seeking an Account Executive with 2–3 years of PR or communications experience at an agency or in‑house in the B2B tech sector. You’ll play a key role on our B2B Technology team, helping to tell the stories of category disruptors, support media strategies that drive brand credibility, and elevate companies shaping the future of business.
Your experience navigating complex topics such as cloud infrastructure, enterprise IT, AI, and data security—and your ability to translate technical messages into impactful narratives—will set you up for success.
What You’ll Do Client Service & Program Support- Support day‑to‑day client account work, including media relations, awards, speaking programs, and content development.
- Help manage projects by tracking deliverables, timelines, and priorities to ensure quality and alignment with client goals.
- Participate in client calls and meetings, taking notes, drafting recaps, and ensuring follow‑up items are completed.
- Research industry trends, competitors, and media opportunities to inform client storytelling.
- Assist in the creation of quarterly campaign plans and PR recommendations.
- Build and maintain relationships with reporters and influencers across business and technology outlets.
- Research and develop targeted media lists and pitch opportunities.
- Draft, refine, and distribute pitches that generate coverage aligned with client goals.
- Monitor media coverage and industry news to identify opportunities for client participation.
- Contribute to social and digital amplification strategies to extend earned media results.
- Write and edit clear, engaging content across multiple formats, including press releases, media pitches, Q&As, award submissions, speaking abstracts, bios, contributed articles, blogs, and background materials.
- Translate complex technology concepts into accessible, compelling narratives.
- Ensure accuracy, tone, and messaging consistency across all client deliverables.
- Track, analyze, and report on media results and campaign performance.
- Support senior team members in using data to refine pitching and storytelling strategies.
- Collaborate with colleagues across teams—social, content, design—to ensure integrated program delivery.
- Work closely with your team to support execution, share ideas, and learn from senior mentors.
- Take initiative on projects, communicate clearly, and manage your time effectively.
- Contribute to a supportive, creative, and collaborative team environment.
- 2–3 years of PR or communications experience
, in an agency setting. - Background in B2B technology sectors such as AI, cybersecurity, SaaS, or infrastructure.
- Strong writing and editing skills with an eye for detail and clarity.
- Experience supporting media relations and securing coverage.
- Strong organization and multitasking…
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