Area Sales Manager

Reference: PR/ Sales Manager A leading packaging manufacturer is seeking an experienced Area Sales Manager to lead commercial growth within its Agriculture business segment near Northern California. This leadership role is responsible for developing strategic customer relationships, driving profitable sales growth, and leading a high-performing sales team focused on delivering value-based solutions to customers.

This position is ideal for a proven sales leader who understands agricultural markets, enjoys developing people, and can build strong partnerships across customers, sales, operations, and manufacturing teams.

Key Responsibilities Lead, coach, and develop a regional commercial sales team Create and execute market growth strategies that drive revenue and profitability

Build and maintain strong relationships with agriculture, produce, food processing, and related industry customers

Partner with operations, supply chain, marketing, and other business functions to deliver customer-focused solutions

Drive pricing strategy, forecasting, territory planning, and pipeline management

Identify new business opportunities and expand existing customer partnerships

Analyze market trends and customer needs to uncover growth opportunities

Utilize CRM systems and sales analytics to improve sales effectiveness and decision-making

Foster a culture of accountability, collaboration, safety, and continuous improvement

Required Qualifications 5+ years of outside B2B sales experience within packaging, manufacturing, industrial products, or a related industry

Experience leading, mentoring, or developing sales professionals

Demonstrated success creating and implementing sales strategies

Strong business acumen with experience in pricing, forecasting, budgeting, and business analysis

Proven ability to grow customer relationships and deliver profitable results

Preferred Qualifications Experience serving agriculture, produce, food processing, or related markets

Knowledge of packaging products, manufacturing, or supply chain operations

Experience managing business profitability and financial performance

Bachelor's degree in Business, Marketing, Finance, Management, or a related field

Formal sales training and experience leading structured sales processes

What We're Looking For The successful candidate will be:

A strategic thinker with strong commercial instincts

An effective people leader who develops high-performing teams

Skilled at building long-term customer partnerships

Comfortable working cross-functionally with operations and manufacturing teams

Driven by solving customer challenges and creating mutual value

Results-oriented with a focus on sustainable, profitable growth

Why Join Us?

Opportunity to lead an established and growing sales organization

Significant influence on business strategy and market growth

Collaborative culture focused on innovation and customer success

Career advancement opportunities within a large and growing organization

Competitive compensation package including incentive opportunities

If you are an experienced sales leader with a passion for agriculture, customer relationships, and driving business growth, we encourage you to apply.