Job Description & How to Apply Below
As a Specialist, you will spearhead planning, execution, and optimization of integrated marketing programs aimed at pipeline growth. Your expertise in managing digital campaigns and high-impact events will be essential in aligning marketing objectives with sales goals. This role requires strong project management skills and a results-driven mindset to effectively energize demand generation initiatives.
Key Responsibilities:
• Develop and execute multi-channel demand generation campaigns
• Manage email and nurture campaigns using marketing platforms
• Lead end-to-end webinar program strategy and execution
• Oversee logistics for Tier 1 and Tier 2 events
• Collaborate on creative assets for campaigns and events
Requirements:
• Bachelor’s degree in Marketing or related field
• 5-7+ years in B2B marketing focused on demand generation
• Proven event marketing and digital campaign management
• Proficiency with CRM and marketing automation tools
• Strong analytical skills for performance tracking
Leverage your skills in demand generation and event marketing to impact VIVOTEK's growth in North America.
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