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Advertising Content Marketing Lead

Job in Moncton, New Brunswick, Canada
Listing for: Business Instincts Group
Full Time position
Listed on 2026-11-04
Job specializations:
  • Marketing / Advertising / PR
    Digital Marketing, SEO, Social Media Marketing
Job Description & How to Apply Below
Position: Paid Advertising Content Marketing Lead
Manage Google Ads and paid social while creating high-quality business content for Business Instincts Group’s remote marketing team in Calgary. Analyze performance.
This hands-on Digital Marketing & Content Lead supports campaigns across brands, client accounts, and varied industries. Move confidently between strategy, execution, reporting, and optimization. Create content for Linked In, social media, blogs, email, websites, and campaign landing pages.

Key Responsibilities:

Manage paid advertising campaigns across digital platforms
Evaluate results and maximize campaign return on investment
Develop content calendars and engaging multi-channel content
Maintain consistent branding, messaging, and quality
Research trends, competitors, and emerging marketing practices
Requirements:
Experience managing Google Ads and paid social campaigns
Strong understanding of SEO best practices

Experience with email marketing platforms and CMS
Google Analytics and reporting tools experience
Excellent organizational, analytical, and project management skills
Apply paid media, content creation, SEO, and reporting skills to improve marketing performance across Business Instincts Group accounts.
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