Paid Media Strategist Google Ads Meta

Own paid media strategy remotely with Google Ads, Meta, and budget expertise for B2B and growing-brand clients. Make strategic decisions across Canada, South Africa, or the USA.

As Media Strategist at Blacksmith Agency, you will lead paid media for multiple client accounts. The role covers Google Ads, Meta, Linked In, Microsoft Ads, targeting, bidding, and creative testing. You will also guide attribution, roadmaps, and client conversations.

• Manage paid media across Google Ads, Meta, Linked In, and Microsoft Ads
• Allocate budgets, adjust bids, target audiences, and test creative
• Decide when campaigns should be stopped
• Maintain conversion tracking and attribution through GA4 and tag manager
• Own client roadmaps, reporting narratives, retention, and upsell

• Three or more years hands-on with Google Ads and Meta
• Experience building, running, and optimizing campaigns independently
• Proven movement in ROAS, CPA, or pipeline metrics
• Agency experience managing several clients simultaneously
• Clear spoken English for live calls with US clients

Bring hands-on paid media, attribution, and client strategy experience to Blacksmith Agency’s remote Media Strategist role.