Assistant Manager, Digital Merchandising

At RONA, our employees let their passion blossom every day. Our teams are driven by the desire to help people bring their projects to life and are committed to making a difference in the communities we serve.
We operate or service corporate and affiliated dealer stores. With a distinctive product and service offering and complementary store formats ranging from neighbourhood hardware stores to big box stores, our RONA+, RONA and Dick’s Lumber banners are well equipped to help meet the needs of all DIYers and contractors.
You've got the talent? We've got the tools! Here, your work and ideas will contribute to building a flourishing organization. Your voice will always be heard and valued. You'll find career opportunities that live up to your ambitions and be able to further develop your unique set of skills.
So, if you're looking to do what you love, we could be a perfect match.
Want the unique experience of accelerating growth of a dynamic as well as increasingly visible and impactful part of RONA? We are looking for an exceptional individual who will play a key role in driving the long-term revenue and profit growth of RONA's online businesses.
Digital merchandising associate manager will own all direct-fulfillment programs, online integration of core merchandising strategies, and optimization of product assortments to create customer focused, omni-channel experiences. Responsibilities include driving omni-channel sales and improving customer satisfaction.
Reporting to the digital Merchandising Manager, this role will work cross-functionally and have financial accountability.
We are looking for an ambitious, dynamic, growth-oriented, and self-motivated individual who will help redefine the trajectory of this critical strategic objective for RONA inc. If this is you, please read on to learn more!

• Develop and execute category strategies for the Online Only assortment, considering key business drivers, competitive landscape, and customer needs.
• Manage the Online Only product assortment for assigned merchandising divisions, ensuring a strategic, competitive, and compelling product offering.
• Monitor market trends, emerging products, and competitive activity to identify opportunities and ensure the timely introduction of new products and vendors.
• Develop a deep understanding of assigned categories and customer shopping behaviors through ongoing market research and analysis.

• Develop and implement pricing strategies for Online Only assortments, balancing competitiveness, profitability, and business objectives.
• Plan and execute promotional strategies for assigned categories to drive sales, margin, and customer engagement.

• Analyze category performance daily, including sales, margin, conversion rate, add-to-cart rate, traffic, and other key e-commerce metrics, and implement action plans to drive results.
• Leverage data, reporting, and insights to identify opportunities for growth, assortment optimization, and continuous improvement aligned with category strategies.

• Negotiate with suppliers and manage day-to-day vendor relationships to maximize business performance and strengthen strategic partnerships.
• Collaborate with the in-store merchandising team to support strategic initiatives, ensure alignment across channels, and drive overall category performance and online sales growth.

• Drive online sales and margin growth by continuously optimizing the customer shopping experience.
• Partner cross-functionally to enhance product recommendations, upselling and cross-selling opportunities, site navigation, search performance, category structures,…