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Email Specialist
Job Description & How to Apply Below
Career Details
Responsibilities:
We are looking for a personable and talented Email Specialist to join our fast paced and steadily growing team. In this role, you will lead strategic and operational efforts to provide our clients with tangible results. As a team, we’re passionate about driving ROI and boosting campaign profitability, and we need someone who shares this enthusiasm and dedication.
As a natural leader with a creative flair and a robust work ethic, you’ll thrive in our collaborative team environment. You’ll work closely with our digital marketing team, engage with clients, and interact with Web Marketers management, playing a pivotal role in shaping the success of our campaigns. If you’re excited about making a tangible impact and being part of a team that values innovation and results, we’d love to hear from you!
Preferred Qualifications:
The Ideal Candidate is:
Experienced in planning, building and optimizing email marketing campaigns that drive engagement, conversions and revenue
Proficient with email marketing platforms such as Mailchimp, Klaviyo, Hub Spot or similar ESPs
Able to create effective email automations and customer journeys including welcome series, abandoned cart flows, lead nurture sequences and re-engagement campaigns
Able to write persuasive email copy and subject lines that align with the target audience and encourage opens, clicks and conversions
Strong understanding of segmentation, personalization and list management to deliver relevant messaging to the right audience
Knowledgeable in A/B testing for subject lines, content, send times and calls to action to continuously improve results
Familiar with email design best practices, mobile responsiveness and collaborating with designers to produce high-performing creative assets
Understanding of email deliverability best practices including sender reputation, spam compliance and inbox placement
Experience integrating email campaigns with landing pages, forms, CRM systems and broader digital marketing strategies
Able to interact with clients and relay campaign insights, recommendations and results in an effective manner
Able to work effectively independently and in a team to deliver results
Job Type: Full-time
Benefits:
Dental care
Extended health care
On-site parking
Paid time off
Work from home
Full-time Hybrid remote in Ottawa, Ontario $50,000.00-$55,000.00 per year
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