Consultant, Digital Strategy

Earnscliffe is one of Canada’s leading public affairs, public relations, opinion research, and digital + design firms. We work with organizations, businesses, associations, coalitions, and campaigns to navigate complex challenges, shape public conversations, and connect with the audiences that matter most.
Our integrated teams bring together expertise across strategic communications, public affairs, research, digital strategy, and creative design to deliver thoughtful, impactful work grounded in insight and execution. From advocacy campaigns and stakeholder engagement to branding, content, and digital communications, we help clients move their objectives forward through strategies that are clear, creative, and effective.
We’re looking for a digital consultant with a minimum of 3–6 years of experience in digital communications, social media and advertising, preferably within an agency environment, to join our growing Data, Digital and Design team.
The consultant will be responsible for the day‑to‑day execution of digital programs, SEO/SEM optimization, social media content and reporting on analytics across multiple platforms and must stay on top of digital trends.
Responsibilities & Duties   Participate consistently in client engagements, contributing to project planning, research, and delivery
Develop initial drafts of work plans, including reports, communication materials, creative designs, and other project documentation aligned with client needs
Collect, analyze, and interpret qualitative and quantitative data to support informed client recommendations
Liaise with clients in coordination with the client lead, ensuring clear communication and alignment throughout the engagement
Ensure timely, accurate, and professional execution of project deliverables
Assist with planning and staffing project activities to meet scope, budget, and client objectives
Proactively share ideas and strategic input with internal team members to address client challenges
Contribute to brainstorming sessions and support the development of tailored solutions and recommendations
Manage the preparation and formatting of high‑quality deliverables such as presentation decks, and final reports or design concepts
Areas of Focus   Work with clients to build digital, marketing, and brand strategies that drive business objectives. Areas of specialty include digital campaigns, email marketing, database development, content creation and design, branding, community management, and social media strategy
Support audience targeting strategies across paid and owned channels, providing recommendations for campaign optimisation
Contribute to content planning, creative ideation, and execution across digital channels, ensuring alignment with campaign goals and timelines
Support SEO strategy execution, including keyword research, optimisation, auditing, and performance alignment with broader marketing objectives
Influence & Impact   Typically serves as a developing consultant with growing exposure to client‑facing work and ownership of defined work streams
Provides moderately complex analytical, creative, and operational support to projects
Solves routine problems using established tools, methods, and best practices
Adds value to internal and client-facing discussions by contributing relevant insights and perspectives
Education & Experience   Relevant educational background, preferably in digital media, public relations, advertising, or communications
Minimum of 3–6 years of digital marketing experience; agency experience preferred
Familiarity with consulting processes and client service standard
Knowledge, Skills & Abilities   Demonstrates proficiency with research tools, analytics platforms (e.g., Google Analytics
4), and social listening tools (e.g., Meltwater, Sprout Social, Brandwatch, Talkwalker)
Understanding of paid media platforms (e.g., Meta, Linked In, X), programmatic advertising, and traditional media buying

Experience with tag management tools (e.g., Google Tag Manager) and managing digital campaign tracking
Ability to analyze performance data across channels (social media, web, email, podcasts, newsletters) and translate insights into actionable…