Assistant Manager for Digital Marketing Strategy

Location: Montreal

Join IATA as an Assistant Manager, Digital Marketing, where your expertise will shape strategic online campaigns. Enjoy flexibility with remote options as you maximize marketing impact.

As the Assistant Manager for Digital Marketing at IATA, you will spearhead diverse paid media campaigns to attract and convert leads. Collaborating with the Marketing team, you will ensure campaigns are measurable and aligned with organizational sales objectives. Your strategic insight will be vital in optimizing IATA's digital marketing investments.

Key Responsibilities:

• Execute and optimize paid media across digital channels

• Develop unified media plans and activation strategies

• Manage audience segmentation and conversion tracking

• Provide reporting and actionable campaign insights

• Test new platforms and formats to enhance effectiveness

Requirements:

• 3-5 years of digital marketing or performance marketing experience

• Strong hands-on campaign management skills

• Familiarity with Google Analytics and CRM tools

• Project management savvy with multiple priorities

• Excellent communication skills, both verbal and written

Shape the future of digital marketing with IATA's innovative team.
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