Marketing Manager; Bilingual
Are you passionate about marketing and eager to join our large family?
Send us your CV as soon as possible. We want to meet you!
Reporting to the Senior Manager of Public Relations and Marketing Communications, the Marketing Manager is a key member of the marketing team who will work closely with the Regional Communications Manager and the Marketing Coordinator. The successful candidate will be responsible for developing and executing a regional marketing strategy for Atlantic Packaging’s Ontario and Quebec divisions, while ensuring alignment with the corporate marketing strategy.
Responsabilités
Under the direction of the Senior Manager of Public Relations and Marketing Communications, the Marketing Manager will:
- Develop, lead, and implement the regional marketing plan;
- Create an engaging content and social media calendar;
- Oversee external and internal marketing communications across various channels (traditional and digital);
- Plan and execute marketing campaigns, events, media initiatives, and public relations activities;
- Collaborate with departments, media, partners, and subject matter experts to create, deploy, and optimize engaging content for traditional and digital marketing channels (such as videos, banner/display ads, infographics, podcasts/webinars, blogs, etc.);
- Ensure communications promote two-way conversations between regional business divisions and their audiences;
- Support client and employee engagement events for effective internal communications;
- Stay up to date on industry trends and recommend content strategy adjustments as needed;
- Support additional corporate marketing and sales initiatives as required.
Benefits:
- Social activities
- Dental insurance
- Life insurance
- Dynamic team environment
- Health and paramedical coverage
- Employer-participated RRSP
- Ongoing training
* English proficiency is required, as the position may involve communication with employees at the head office in Ontario.
Avantages- Assurance dentaire
- Assurance frais médicaux et paramédicaux
- REER participatif de l’employeur
- Assurance vie
- Équipe dynamique
* To submit your application, please apply directly on our website.
- Have over five (5) years of experience in marketing, public relations, and media relations;
- Demonstrate excellent writing and communication skills in French and English, with strong attention to detail;
- Possess solid project management expertise;
- Show a strong interest in industry trends and a genuine passion for writing;
- Demonstrate a proven ability to make data-driven decisions to adjust communication strategy based on key performance indicators (KPIs);
- Exhibit autonomy and efficiency in a fast-paced, constantly evolving work environment;
- Be able to present a portfolio showcasing your accomplishments.
Software Knowledge:
- Have experience with content and asset management software;
- Master project management software using agile methodologies;
- Use Microsoft Office Suite at an advanced level;
- Have experience with social media platforms and marketing automation tools.
Education and Experience Requirements:
- Hold a bachelor’s degree or equivalent work experience;
- Have experience in the manufacturing sector, considered a valuable asset;
- Develop a background in journalism or media production, considered a valuable asset.
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