Senior Marketing Analyst

Drive innovative marketing solutions at Fairstone Bank as a Senior Marketing Analyst. Focus on enhancing Walmart Rewards Mastercard through strategic campaign execution and analysis.

This critical role requires an adept marketer who can manage multiple projects and collaborate with diverse teams. You will be responsible for developing metrics-driven campaigns across email, SMS, and in-app channels, while also analyzing their effectiveness. Your collaboration with stakeholders from Walmart and creative teams will ensure alignment with brand goals and compliance regulations.

Key Responsibilities:

• Design and execute lifecycle marketing campaigns

• Monitor and analyze campaign performance for actionable insights

• Present results and recommendations to marketing leadership

• Manage relationships with creative, compliance, and analytics teams

• Keep abreast of market trends and customer insights

Requirements:

• Proven experience in omni-channel campaign management

• Strong analytical mindset for data interpretation

• Excellent organizational skills for project execution

• Effective communication and relationship-building abilities

• Familiarity with Microsoft Office and campaign management platforms

Apply your marketing skills to impact customer engagement at Fairstone Bank.