Marketing advisor

Location: Montreal

DIVE INTO MOMENT FACTORY’S UNIVERSE We come from many different places, but what unites us is our passion. At Moment Factory, each new project is a blank page awaiting the creativity and talent of our whole team, no matter the individual responsibilities, roles, or fields. Our desire to innovate, to take risks, and to learn from our mistakes and from each other is what allows us to create collective projects that go above and beyond.

Today, thanks to a team of 450 creative minds, we have been able to create immersive multimedia environments for artists, museums, airports, brands, theme parks and events, as well as our signature shows. No matter the canvas be it film, lighting, multimedia architecture, sound design, special effects, or interactive projects the thirst for experimentation and innovation is at the core of our DNA.YOUR

MISSIONAs a Marketing Advisor, you act as a liaison between internal teams, external resources, and partners to ensure the smooth and consistent execution of marketing initiatives.

You are responsible for the marketing and commercialization of Originals ticketed projects, from identifying (name & brand), analyzing, developing, and executing strategies and tactics to coordinating the production and approval of marketing materials.

Your role also involves coordinating various communications and media relations activities surrounding projects, ensuring message consistency and the effective deployment of initiatives among the various stakeholders.

Reporting to the Director of Market Strategy and Commercialization, you collaborate closely with the marketing team and project teams, including Producers, Creative Directors, and General Managers.

YOUR TEAM Joining the Originals team means exploring new forms of multimedia experiences in unique locations and participating in the creation of innovative entertainment models that are deployed worldwide. You will collaborate in creating various immersive experiences, such as the magical forests Lumina, Aura, and much more! Your team transforms locations into unique experiences, operational for several years, thereby changing the lives of visitors.

Together, you will create iconic destinations that, in addition to attracting visitors and enhancing the local experience, will generate media attention and economic benefits.

EXPLORE YOUR FUTURE ROLE Client Commercialization Support:

Assess risks, define processes, and establish standards with the client.

Collaborate with the client to develop marketing directions and tactics.

Advise the client and support them in implementing their marketing plan.

Continuously support the client in managing appropriate marketing and promotional tools, including web strategy and ticket sales.

Propose dissemination solutions on various platforms, such as websites, social media, blogs, promotional videos, or others.

Supervise the creation of all marketing communication tools produced by MF.Approve all marketing communication tools produced by the client.

Ensure that the marketing and commercialization strategy is maintained during the launch and upon request, including public relations interventions and press events, in collaboration with MF and client communication and marketing teams.

Centralize press reviews and maintain and develop media relations in collaboration with MF’s communication team.

Commercialization for Distribution Partnerships:
* In a context where Moment Factory is involved in a commercial operation

Analyze potential markets.

Develop, maintain, and/or sustain business relationships with distributors/promoters.

Participate in strategy planning, market launch, commercialization, communications, and press relations.

Collaborate with distributors/promoters to maximize ticket sales and revenues.

Analyze ticket sales trends and communicate sales actions related to them.

Negotiate partnership agreements related to these functions.

Management of Originals Brands:

Provide expertise on the vision and use of various Originals brands for clients or partners who obtain the license.

Continuously support the execution of brand strategies and brand  collaboration with MF’s communications team and the Director of Business Development and Marketing, organize and plan the brand and sub-brand messaging, and mentor teams who will represent the company.

Contribute to brand strategy.

Operational support and coordination:

Prepare contracts for marketing vendors and freelancers.

Process invoices from marketing vendors and freelancers.

Support the team with…