Digital Merchandising Specialist at Transat

Location: Montreal

Enhance online sales with Transat as a Digital Merchandising Specialist. Focus on optimizing website merchandising and managing promotional strategies in a dynamic environment.

As part of Transat's commercialization team, you will report directly to the Director of Commercialization.

Your role centers on elevating digital merchandising effectiveness, ensuring alignment with commercial priorities, and enhancing user experiences. You'll use data analysis to identify areas for improvement while collaborating with marketing to deploy impactful promotions.

Key Responsibilities:

• Optimize website merchandising to boost sales and conversion rates

• Analyze user behavior for optimization opportunities

• Define promotional strategies aligning with commercial goals

• Collaborate with marketing for consistent digital initiatives

• Oversee commercial content deployment and enhancements

Requirements:

• Degree in marketing or e-commerce

• Minimum 2 years experience in merchandising

• Proficiency in data analysis tools like Data Studio

• Strong communication and team collaboration skills

• Bilingual in French and English, both written and spoken

Leverage your marketing acumen and analytical skills to drive Transat's digital success.