Senior Head of Paid Search Expert

Location: Montreal (administrative region)

Lead the strategic direction of paid search programs at our company, focusing on Google Ads and profitability. Drive revenue goals and team performance in a senior leadership role.

We are seeking a Head of Paid Search to take ownership of our paid search strategy and financial outcomes. As a leader, you will manage Senior Performance Marketing Managers and paid search specialists while focusing on revenue and efficiency targets. The ideal candidate will thrive with large-scale Google Ads budgets, setting key strategies to scale traffic while upholding margin integrity.

Key Responsibilities:

• Define and execute the paid search strategy across platforms

• Set up account structures and bidding strategies

• Oversee financial results: revenue, net revenue, ROAS

• Identify opportunities for keyword and market expansion

• Enhance team performance through coaching and clear KPIs

Requirements:

• 5+ years in paid search marketing, 3+ years in leadership

• Proven experience managing large Google Ads budgets

• Expertise in Google Ads and AI-driven solutions

• Strong financial acumen and predictive modeling skills

• Advanced analytical skills with GA4 and SQL

Harness your leadership and analytical skills to achieve exceptional financial results in our paid search programs.